Doing Social Survey Research - 2017

To enrol in this unit, you must be accepted into a course from the provider. Read before you start

Unit summary


  • Level of Study: Postgraduate
  • Study load: 0.125 EFTSL
  • Delivery method: Fully Online
  • Prerequisites: Yes
  • Duration: 14 weeks
  • Government loans available: FEE-HELP
  • Availability for 2017: Sem2
  • Availability for 2018: Sem2
  • Assessment: Analysis Task (30%) , Assessment (40%) - Learn more

Unit provided by

2017 Fees
Domestic 2,317.00
International 2,567.00

This unit was previously known as SGY889 Doing Social Survey Research.

This is a unit in applied survey research and data analysis. It will explain key survey techniques used and give you the chance to try them out in practice. The unit covers choosing survey methods, administering surveys and writing good survey questions. It also looks at some of the debates around the potentials and limits of surveys. Qualitative researchers often rely on surveys to prepare themselves for fieldwork or to 'triangulate' their results from interview work. But ultimately, surveys are designed to enable statistical analysis of data, and therefore the unit covers some of the statistical techniques used. Understanding how quantitative analytical methods work with and augment qualitative methods requires some knowledge and use of statistics and a statistical package.

At the completion of this unit students will be able to:

  1. understand survey research procedures and when they are useful
  2. understand quantitative techniques used to analyse survey data
  3. locate information and critically evaluate the findings of previous research
  4. identify problems with survey administration and choose appropriate solutions
  5. draw upon firsthand experience in choosing survey methods, administering surveys and writing 'good' survey questions
  6. analyse primary data collected from survey research.
  • Analysis Task (30%)
  • Assessment (40%)
  • Participation (10%)
  • Test (20%)

Equivalent units

You cannot enrol in this unit if you have successfully completed any of the following unit(s) because they are considered academically equivalent:

  • SGY889 — Doing Social Survey Research (Previously SGY389)

Admission to the below courses

In order to enrol in this unit, you must be accepted into one of the following courses:

Please visit the course details page and read the Requirements tab for more information about eligibility.

This unit addresses the following topics.

1Introduction to social survey research
2Choosing survey research and sampling for surveys
3Writing social survey questions
4Non-response to survey questions
5Survey methods - choosing the right vehicle
6SPSS1: frequencies and cross-tabs
7SPSS2: Bivariate relationships
8SPSS3: Simple linear regression
9SPSS4: correlation and causation
10SPSS5: factor analysis
11From linear to logistic regression
12Ethics and Social Survey Research
13Social Survey research wrap

This unit is delivered using the following methods and materials:

Instructional Methods

  • Discussion Forum/Discussion Board

This unit is a core requirement in the following courses:

This unit is part of a major, minor, stream or specialisation in the following courses:

This unit may be eligible for credit towards other courses:

  1. Many undergraduate courses on offer through OUA include 'open elective' where any OUA unit can be credited to the course. You need to check the Award Requirements on the course page for the number of allowed open electives and any level limitations.
  2. In other cases, the content of this unit might be relevant to a course on offer through OUA or elsewhere. In order to receive credit for this unit in the course you will need to supply the provider institution with a copy of the Unit Profile in the approved format, which you can download here. Note that the Unit Profile is set at the start of the year, and if textbooks change this may not match the Co-Op textbook list.

Textbooks are subject to change within the academic year. Students are advised to purchase their books no earlier than one to two months before the start of a unit.

Click on the titles of the listed books below to find out more:

Required textbooks

  • Surveys In Social Research

    By:De Vaus

    ISBN: 9781742370453


    Supplier:Go to The Co-op Bookshop

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