Web Publishing - 2016

Unit summary


  • Level of Study: Undergraduate Level 2
  • Study load: 0.125 EFTSL
  • Delivery method: Fully Online
  • Prerequisites: Yes
  • Duration: 13 weeks
  • Government loans available: FEE-HELP, HECS-HELP
  • Availability for 2016: SP1 , SP3
  • Availability for 2017: SP3
  • Assessment: Assignment 1 - Web content creation 1 (25%) , Assignment 2 - Web content creation 2 (35%) - Learn more

Unit provided by

2016 Fees
Domestic 782.00
HECS 782.00
International 1,032.00

Writing is a technology. Yet there is little discussion of writing on the web. From Facebook updates, to tweeting within 140 characters, blogging, comment culture, online journalism, and the truncation of language via texting, writing remains dominant in digitisation. This unit offers you a practically oriented, conceptually-based approach by which you can become more effective in written publishing on the internet. From understanding how writing can capture the re-structured reading that comes from scrolling down rather than turning a page, to the reinscription of structure and flow via hyperlinking, a cohesive approach to considering the written word in a digital framework will be considered. Not only will you be writing on the web but you will understand how writing has evolved via digital forms of publishing. Interwoven in these themes will be underlying information issues such as relevance, credibility, authority and utility.

Further Information: List of topics is indicative and subject to minor change prior to the start of each Study Period.

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At the completion of this unit students will be able to:

  1. effectively write and present information publicly using the Internet
  2. demonstrate understanding of the Internet's various contexts for and channels of communication that influence writing and publishing
  3. apply understanding of specific features of the Internet as a medium for effective writing and publishing
  4. present arguments concerning the importance of credibility, authority and utility in creating and assessing Internet writing.
  • Assignment 1 — Web content creation 1 (25%)
  • Assignment 2 — Web content creation 2 (35%)
  • Essay (40%)

Equivalent units

You cannot enrol in this unit if you have successfully completed any of the following unit(s) because they are considered academically equivalent:

  • NET34 — The Internet - Current Issues

Mandatory prerequisites

You must have successfully completed the following unit(s) before starting this unit:

If you have completed equivalent study at another university, please contact a Student Advisor for advice.

Recommended prerequisites

You are recommended to have completed the following unit(s) or have equivalent knowledge before starting this unit:

WEB101 is equivalent to NET11.

  • Broadband access — Regular and reliable internet access

This unit addresses the following topics.

2Narrating and representing the self
3The personal voice
4The public voice
5The attention economy
6A new media audience
9The future of web publishing
10Sourcing Information on the web and essay preparation
11Copy/paste & copyright

This unit is delivered using the following methods and materials:

Instructional Methods

  • Audio/Video conferencing
  • Blogs
  • Chat rooms
  • Discussion Forum/Discussion Board
  • Online assignment submission
  • Podcasting/Lecture capture
  • Streaming Multimedia
  • Web links

Print based materials

  • Welcome Letter

Online materials

  • Audio/Video - Streaming
  • Online Assessment
  • Printable format materials
  • Resources and Links

This unit is a core requirement in the following courses:

This unit is part of a major, minor, stream or specialisation in the following courses:

This unit may be eligible for credit towards other courses:

  1. Many undergraduate courses on offer through OUA include 'open elective' where any OUA unit can be credited to the course. You need to check the Award Requirements on the course page for the number of allowed open electives and any level limitations.
  2. In other cases, the content of this unit might be relevant to a course on offer through OUA or elsewhere. In order to receive credit for this unit in the course you will need to supply the provider institution with a copy of the Unit Profile in the approved format, which you can download here. Note that the Unit Profile is set at the start of the year, and if textbooks change this may not match the Co-Op textbook list.
This unit does not have a prescribed textbook(s).

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