Undergraduate | GRF-CMM317-2023
Crisis and Disaster Communication
Learn how to approach crisis and issues communication within business and public relations contexts. Consider the role of social media. Read case studies like Hurricane Katrina. Alert yourself to risk communication principles and build response plans.
Prior study needed
- 17 July 2023
About this subject
What you'll learn
After successfully completing this subject you should be able to:
- demonstrate a solid understanding of risk, issues and crisis communication planning
- advise organisational leaders on communication strategies during a crisis demonstrate the ability to make strategic decisions at each stage of crisis management.
- demonstrate an understanding of risk and crisis communication principles within a corporate culture and structure.
- Placing risk and crisis communication in the public relations and business context.
- Stakeholder and Relationship Management
- Issues Management - planning and response
- Risk Communication Principles
- Crisis Communication - theory and practice
- Crisis Plans and Teams
- Social Media and Crisis Response
- Traditional Media Management
- Reputation Management
- Legal and Ethical Issues
- Disasters from Katrina to Black Saturday
- Post Crisis Recovery
This subject considers the role of risk and crisis communication within a business and public relations context. The subject explores international case studies, theory and practice. It aims to equip the students with the skills necessary to identify and manage issues facing an organisation, build a crisis response plan and team, and effectively manage communication during a crisis event. Effective risk and crisis communication skills are an important element of public relations, business management and corporate governance.
- Practice Based Assignment (20%)
- Reflective (35%)
- Crisis Response (30%)
- Quiz (15%)
For textbook details check your university's handbook, website or learning management system (LMS).
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You are recommended to have completed the following subject(s) or have equivalent knowledge before starting this subject:
and one of
GRF-CMM127 (Not currently available)
GRF-CMM27 (Not currently available)
No additional requirements
5 student respondents between: 10 Oct - 27 Oct 2022.
10-14 hourswas the average study commitment per week
80%of students felt the study load was manageable
100%of students felt this subject helped them gain relevant skills
What to study next?
Once you’ve completed this subject it can be credited towards one of the following degrees
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