Learn how to approach crisis and issues communication within business and public relations contexts. Consider the role of social media. Read case studies like Hurricane Katrina. Alert yourself to risk communication principles and build response plans.
Your upfront cost:
17 Jul 2023
With a network of campuses spanning three cities in South East Queensland, Griffith University is committed to progressive multidisciplinary teaching and research and a valuable online provider with Open Universities Australia. Already attracting students from over one hundred countries, Griffith's dedication to academic excellence is available across Australia through OUA.
This subject considers the role of risk and crisis communication within a business and public relations context. The subject explores international case studies, theory and practice. It aims to equip the students with the skills necessary to identify and manage issues facing an organisation, build a crisis response plan and team, and effectively manage communication during a crisis event. Effective risk and crisis communication skills are an important element of public relations, business management and corporate governance.