Course results for Master of Marketing

Apply advanced insights to the core principals of marketing. You’ll deep dive into brand, product, and consumer behaviour. Gain skills in data and marketing technologies. Build strategic expertise. Stay relevant in today’s shifting business landscape.

Gain the competitive edge with a double degree and take your marketing career anywhere in the world. Get strategic and make confident, informed decisions across the complex global marketplace. Be future-focused. Play in the digital space.

Go well beyond the fundamentals into the arena of market research, brand strategy, and advanced consumer behaviour. Build your confidence to operate beyond the marketing department with influence across the entire business.

Take your marketing skills to the next level with a career in management. Learn how to identify valuable business opportunities. Implement and coordinate successful marketing plans. Become an innovative leader with a customer-first mindset.

Learn contemporary marketing strategies, essential management skills and specialised areas including data analytics. You’ll explore buyer behaviour, business ethics and more. Gain the expertise to achieve business marketing objectives in any industry.

Target audiences and critically examine strategies to gain customer loyalty and grow profits. Research data, segment consumers and build brand profiles. Advertise integrated marketing campaigns. Master business theory and practice and interact online.

Maximise your career progression in marketing with a nationally and globally acclaimed, award-winning MBA. Gain real-world insights into advertising, brand management and buyer behaviour from experienced executives and academic experts, while deepening your knowledge of strategy and leadership.

Learn data science skills that will help you get ahead in business and marketing. Explore how to collect and analyse business data using different data mining techniques. You will be challenged to put your skills into practice in a capstone project.

Become an innovative leader. You’ll study core business subjects including marketing, accounting, and economics. Delve deeper into business or choose the project management stream. Build executive skills and get strategic about your business future.