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Marketing Research

Undergraduate | TAS-BMA331 | 2024

Enrol today with instant approval and no entry requirements

Study method
100% online
Assessments
100% online
Enrol by
19 May 2024
Entry requirements
No ATAR needed,
No prior study
Duration
14 weeks
Start dates
26 Feb 2024,
27 May 2024,
22 July 2024

Price from

$2,648

Upfront cost

$0

HECS-HELP and FEE-HELP available

Marketing Research

About this subject

  • Upon completion of this subject, the student should be able to:

    1. Explain the fundamental marketing research concepts that facilitate problem definition and critically analyse approaches to solve the problem.
    2. Analyse and evaluate basic marketing research theory.
    3. Explain and analyse the process by which information is gathered, analysed, and interpreted to address research problems in an ethical manner.

Entry requirements

No entry requirements

Study load

0.125 EFTSL
This is in the range of 10 to 12 hours of study each week.

Equivalent full time study load (EFTSL) is one way to calculate your study load. One (1.0) EFTSL is equivalent to a full-time study load for one year.

Find out more information on Commonwealth Loans to understand what this means to your eligibility for financial support.

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What to study next?

Once you’ve completed this subject it can be credited towards one of the following courses

University of Tasmania logo

UndergraduateTAS-BMK-DEG

Bachelor of Business (Marketing)

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