Strategic Management

• • • Strategic management and strategic competitiveness.
  • • The external environment.
  • • The internal organisation.
  • • Business level strategy.
  • • Competitive rivalry and competitive dynamics.
  • • Corporate level strategy.
  • • Merger and acquisition strategies.
  • • International strategy.
  • • Co-operative strategy.
  • • Corporate governance.
  • • Organisational structure and controls.
  • • Strategic leadership.

You must have successfully completed the following subject(s) before starting this subject:

• LTU-MGT1FOM-Foundations of Management

Additional requirements

No additional requirements

In this subject you will gain a comprehensive understanding of techniques and models applied in organisations to ensure sustainable competitive advantage. This involves application of key theories to decisions and actions taken by an organisation's senior management team to devise a long-term plan with the intention of developing the organisation's core competencies and increasing the organisation's competitiveness. Key topics in this subject include; understanding the dynamics of the internal and external environments, Value Chain Analysis, the 5 Forces Model, corporate level strategy, business level strategy, modes of entry into domestic and international markets, propensity to innovate and level of competition and corporate governance. The focus will be on developing your ability to understand, evaluate and effectively apply strategic management knowledge to modern organisations.

• Individual Authentic Learning Active Case Assignment (1700 words) (40%)
• Individual Quantitative Literacy Assignment (1700 words) (40%)
• Individual Research Portfolio Assignment (900 words) (20%)

For textbook details check your university's handbook, website or learning management system (LMS).