Advertising and Integrated Marketing Communications
Your upfront cost: $0
- 14 Mar 2022
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No eligibility requirements
No additional requirements
Marketing success is highly dependent on the effectiveness of marketing communication between your organisation and the target customer, and these communications are achieved through various product, advertising and promotional strategies. This course will introduce you to the fascinating world of advertising and the strategic use of advertising to raise customer awareness and appreciation of your organisation's products and services.
Commonwealth Supported Students who intend to complete a Griffith University Subject as Cross-Institutional Study in a degree from their home institution need to complete a Cross-Institutional Study application form, to ensure the correct fee is charged.
Current study term: 13 Mar 22 to 10 Jun 22
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