Professional Development in Marketing
UndergraduateUSA-MARK10172022
Course information for 2022 intake View information for 2025 course intake
Take control of your marketing career. Enhance your professional identity so that you can stand out. Go out of your comfort zone by setting goals, reflecting on achievements, and investigating opportunities. Create a five-year plan.
Enrolments for this course are closed, but you may have other options to start studying now. Book a consultation to learn more.
- Study method
- 100% online
- Assessments
- 100% online
- Entry requirements
- Prior study needed
- Duration
- 10 weeks
- Loan available
- FEE-HELP available
Professional Development in Marketing
About this subject
By the end of this 10-week course, you’ll be able to:
- Identify skills and knowledge relevant for a marketing professional, capture evidence, reflect on it and justify current levels of professional development.
- Demonstrate a professional orientation, document learning and achievements, set career directions, identify opportunities and devise a plan for professional development.
- Identify essential marketing communication and negotiation principles, implementing these in a variety of professional contexts.
- Apply written and presentation skills within a professional context, adhering to ethical practice.
- A career in marketing
- Applied creative, critical and reflective thinking
- Reflective thinking and self-awareness
- Written communication in marketing
- Oral communication in marketing
- Interpersonal communication and negotiation
- Ethical practice and social responsibility in marketing
- Career management planning and exploring opportunities
- Preparing for your next job: resumes and interview strategies
- Marketing yourself
Learn to market yourself and take control of your career! Enhance your professional identity and achieve your career dreams in a marketing-related field.
This course is all about your development – if you’re committed to self-development and not afraid to push yourself outside of your comfort zone, this is the course for you. You will get out what you put into this process.
Take a deep dive into goal setting, reflect on your personal and professional achievements, and uncover the vast career opportunities in the marketing industry.
Stand out from the pack and improve your CV so that it promotes your strengths and experiences to future employers. Learn to create a five-year career management plan and identify goals and specific activities that will help to achieve your personal and professional aspirations.
You will gain valuable career skills that you can apply immediately to land your dream job.
UniSA Online’s 10-week short courses give you the flexibility to upskill in a certain area, stay current with developments in your field, diversify your knowledge, or even explore a new direction in your career – without having to commit to the time and cost of a full university degree.
Delivered 100% online, you’ll be able to study where and when it suits you. Access online academic and student support seven days a week, fit study around work and life commitments, view learning resources 24/7, and log in to the interactive online environment anywhere, any time and on any device.
This is a first-year course from UniSA Online’s Bachelor of Business (Marketing) degree.
Should your course have an exam it will be scheduled for Australian Central Standard Time or Australian Central Daylight Time, depending on the time of the year.
- Presentation (50%)
- Portfolio (50%)
For textbook details check your university's handbook, website or learning management system (LMS).
The University of South Australia (UniSA) is ranked as one of the best young universities in the world, and is the number one university in Australia for graduate employability. UniSA offers over 200 world-class degrees that are informed by industry and delivered with a highly practical approach to teaching and learning, and is a valuable partner with Open Universities Australia.
Learn more about UniSA.
Explore UniSA courses.
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- 22
Entry requirements
Prior study
You must have successfully completed the following subject(s) before starting this subject:
Additional requirements
No additional requirements
Study load
- 0.125 EFTSL
- This is in the range of 10 to 12 hours of study each week.
Equivalent full time study load (EFTSL) is one way to calculate your study load. One (1.0) EFTSL is equivalent to a full-time study load for one year.
Find out more information on Commonwealth Loans to understand what this means to your eligibility for financial support.
Single subject FAQs
What’s a single subject?
Single subjects are the individual components that make up a degree. With Open Universities Australia, you’re able to study many of them as stand-alone subjects, including postgraduate single subjects, without having to commit to a degree.
Each of your subjects will be held over the course of a study term, and they’ll usually require 10 to 12 hours of study each week. Subjects are identified by a title and a code, for example, Developmental Psychology, PSY20007.
How can I use single subjects to get into a full degree?
First, find the degree that you would like to study on our website.
If that degree allows entry via undergraduate subjects, there will be information about this under the Entry Requirements section. You will find a list of 2-4 open enrolment subjects you need to successfully complete to qualify for admission into that qualification.
Once you pass those subjects, you will satisfy the academic requirements for the degree, and you can apply for entry.
Our student advisors are here to help you take that next step, so don’t hesitate to reach out when you’re ready! We’ve also made it easier to figure out the right way to get started on our pathways page.
Can anyone help me choose a subject?
Our student advisors are more than happy to help you plan your online study. Get in touch with an advisor by:
How do I pay for my subjects?
You can pay up front with your credit card, or you may be eligible for a HELP loan from the Australian government depending on your citizenship status and where you’ll live during your studies.
For more information about how to pay for your studies visit our fees page or contact a student advisor.
How do I enrol?
When you’ve made your choice, click ‘Enrol now’ on the relevant course page and follow the prompts to begin your enrolment. We’ll ask you to supply some supporting documentation, including proof of your identity, your tax file number, and a unique student identifier (USI) during this process.
Your university will get in touch with you via email to confirm whether or not your application has been successful.
If you get stuck at any time, reach out to us and we’ll talk you through it.
You can also take a look at our online self-service enrolling instructions.
When is the cut-off date for enrolling?
Close of enrolment times vary between universities and subjects. You can check the cut-off dates for upcoming study terms by visiting key dates.