Public Writing

• • Definition of public writing
  • History of public writing and key messages
  • Professional writing in detail
  • Theory and public writing
  • Types of public writing
  • Packaging public writing
  • Preparing and researching public writing
  • Where does public writing go
  • Public writing case studies

Others

Completion of at least one first year subject in Business Communication, Creative Writing, Journalism or Public Relations.

Additional requirements

• Other requirements -
  • Additional materials

Public Writing offers a broad understanding of the techniques, modes and impacts of persuasive writing within contemporary communications industries, and introduces students to relevant conceptual and ethical issues. As part of a program of study for students of Public Relations, Writing or Communications, this unit contributes to a professional qualification for those who may wish to work in professional communications, creative industries and/or PR.

• 2nd piece of writing (40%)
• 1st piece of writing (20%)
• Reflective (20%)
• Online Discussion (20%)