Media Audiences

About this subject

• What you'll learn

  At the completion of this subject you will have the opportunity to: 

  1. gain an understanding of key concepts and debates raised in the media audience case studies and topic areas 
  2. explore and discuss key theoretical and methodological approaches
  3. appreciate critical links between research about media audiences and the use of that research in making decisions about policy and content 
  4. develop skills in analysis of products and practices of the media and cultural sphere.

  More generally you should develop your skills in:

  1. locating and researching relevant material and using this material to inform written work
  2. analysing and debating ideas 
  3. applying knowledge articulately and effectively 
  4. researching and writing according to academic conventions.

  
  

• Topics covered

• Description

• Assessments

• Textbooks

• About Griffith University

Entry requirements

Equivalent subjects

You should not enrol in this subject if you have successfully completed any of the following subject(s) because they are considered academically equivalent:

• GRF-CMM31 (Not currently available)

Others

It is highly recommended that students have completed Level 1 and 2 Communication and/or Media Studies or equivalent.

Additional requirements

No additional requirements

Study load

0.125 EFTSL

This is in the range of 10 to 12 hours of study each week.

Equivalent full time study load (EFTSL) is one way to calculate your study load. One (1.0) EFTSL is equivalent to a full-time study load for one year.

Find out more information on Commonwealth Loans to understand what this means to your eligibility for financial support.