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Media Audiences

Undergraduate | GRF-CMM311 | 2024

Previously GRF-CMM31

Study method
100% online
100% online
Enrol by
7 July 2024
Entry requirements
Prior study needed
13 weeks
Start dates
15 July 2024,
4 Nov 2024

Price from


Upfront cost


HECS-HELP and FEE-HELP available

Media Audiences

About this subject

  • At the completion of this subject you will have the opportunity to: 

    1. gain an understanding of key concepts and debates raised in the media audience case studies and topic areas 
    2. explore and discuss key theoretical and methodological approaches
    3. appreciate critical links between research about media audiences and the use of that research in making decisions about policy and content 
    4. develop skills in analysis of products and practices of the media and cultural sphere.

    More generally you should develop your skills in:

    1. locating and researching relevant material and using this material to inform written work
    2. analysing and debating ideas 
    3. applying knowledge articulately and effectively 
    4. researching and writing according to academic conventions.

Entry requirements

Equivalent subjects

You should not enrol in this subject if you have successfully completed any of the following subject(s) because they are considered academically equivalent:

  • GRF-CMM31 (Not currently available)


It is highly recommended that students have completed Level 1 and 2 Communication and/or Media Studies or equivalent.

Additional requirements

No additional requirements

Study load

0.125 EFTSL
This is in the range of 10 to 12 hours of study each week.

Equivalent full time study load (EFTSL) is one way to calculate your study load. One (1.0) EFTSL is equivalent to a full-time study load for one year.

Find out more information on Commonwealth Loans to understand what this means to your eligibility for financial support.

What to study next?

Once you’ve completed this subject it can be credited towards one of the following courses

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Bachelor of Arts

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Bachelor of Communication

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