Warning! This unit contains mature content and may not be suitable for some students. Any student under the age of 16 who would like to enrol in this unit must first complete a Parental Consent Form.

Subject details

  • Topics
    • Professional writers and their trade
    • Audience, purpose and context
    • Purpose - information vs persuasion
    • Forms and ethics of professional writing
    • Context and culture
    • Online writing
    • Speech writing and presentation
    • Hidden persuasion
  • Study resources
    • Instructional Methods
      • Audio/Video conferencing
      • Blog
      • Chat Rooms
      • Disscusion forum/Discussion Board
      • Embedded Multimedia
      • Online assignment submission
      • Podcasting/Leacture capture
      • Standard Media
      • Streaming Multimedia
      • Web links
      • Wikis

At the completion of this subject students will be able to:

  1. identify and analyse a range of professional texts taking into account writing techniques and styles for various purposes
  2. apply techniques of persuasion and rhetoric in writing and oral communication
  3. create rhetorically effective documents for specific audiences and purposes
  4. apply highly developed writing and editing skills
  5. understand different writing styles.
  • Assignment 1 - Essay (25%)
  • Assignment 2 - Presentation (25%)
  • Assignment 3 - Written advocacy exercise (25%)
  • Assignment 4 - Report (25%)

Textbooks are subject to change within the academic year. Students are advised to purchase their books no earlier than one to two months before the start of a subject

No eligibility requirements

Special requirements

  • EquipmentDetails - Audio/Visual equipment

This subject introduces you to the role of the professional writer in the field of public discourse. It offers critical and ethical perspectives on rhetoric and persuasion, and introduces you to the structuring of arguments, and the framing and communication of issues on behalf of government, industry, non-government organisations and individuals.

Please Note:  If it’s your first time studying a Curtin University subject you’ll need to complete their compulsory ‘Academic Integrity Program’. It only takes two hours to complete online, and provides you with vital information about studying with Curtin University. The Academic Integrity Program is compulsory, so if it’s not completed your subject grades will be withheld.

Find out more about the Academic Integrity module.

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