Subject details

At the completion of this subject students will be able to:

  1. demonstrate understanding of the principles and practices which sustain Internet commerce
  2. analyse specific commercial events and occurrences to explain the nature of Internet economics
  3. demonstrate understanding of the way in which capitalism dominates the social and technological workings of the Internet in global society
  4. assess critically the culture and practices of 'free' online labour, goods and services associated with Internet
    • Introduction
    • Internet Business Basics
    • Online collaboration
    • Network economy: its all about the networking
    • Attention economy: getting eyeballs
    • Sharing economy: what is sharing?
    • Amazon.com: everything has a price
    • Google: don't be evil
    • Facebook: owning people
    • Airbnb: hosting change?
    • Digital capitalism
    • Free economy
    • Gift economy
  • Study resources

    • Instructional methods

      • Audio/Video conferencing
      • Chat Rooms
      • Discussion forum/Discussion Board
      • Online assignment submission
      • Podcasting/Lecture capture
      • Web links
      • Wikis
    • Print materials

      • Welcome letter
    • Online materials

      • Audio-Video streaming
      • Online Assessment
      • Printable format materials
      • Resources and Links

Equivalent subjects

You cannot enrol in this subject if you have successfully completed any of the following subject(s) because they are considered academically equivalent:

Special requirements

No special requirements

To be an Internet user is, essentially, to be part of the economics of the Internet, through innumerable commercial transactions and by being part of audiences sold for advertising. In this subject, you will come to understand the dynamics of Internet commence, including the 'free' services that are part of the attention economy; you will also analyse the importance for the Internet of an alternative economic forms, for instance - the gift economy. Ultimately, you will understand how the Internet might, within capitalism, be associated with economic rewards and risks; and how developments on the Internet have altered business practices and approaches.

Please Note: If it’s your first time studying a Curtin University subject you’ll need to complete their compulsory ‘Academic Integrity Program’. It only takes two hours to complete online, and provides you with vital information about studying with Curtin University. The Academic Integrity Program is compulsory, so if it’s not completed your subject grades will be withheld.

Find out more about the Academic Integrity module.

  • Project Plan (20%)
  • Team Report (40%)
  • Essay (40%)

Textbook information is pending.

Textbook information is pending.

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