Non-award CUR-UNR05-2018

Introduction to Commerce

Begin to build a foundational understanding of economics and how it affects business and society. Address concepts such as supply and demand, inflation and budgeting. Get a sense of where the fields of accounting and law fit in in a business context.

From

$800 $1,050

Your upfront cost: $0

International student?

2018
2019

Duration

13 weeks

Student rating

N/A

Study method

100% online

Available loans

FEE-HELP

Assessments

Subjects may require attendance

Prior study

Not required

Study terms

27 Aug 2018
26 Nov 2018
27 May 2019
25 Nov 2019

Start your career with Curtin’s globally recognised courses and extensive industry connections. Through OUA, our online courses offer an interactive and collaborative learning experience that gets you the same degree as if you studied on campus. Curtin is a global university with a vibrant culture of innovation and collaboration and is ranked in the top one per cent of universities worldwide.

University ranking

You are currently viewing the 2018 version of this course. Change to 2019

Subject details

What you'll learn

At the completion of this subject students will be able to:

explain the basic financial, economic, marketing and legal foundations which underpin society and business and how they are applied in the real world
analyse the various marketing strategies businesses undertake in the promotion of a product, and the impact of global marketing on products
analyse the economic principles and markets which affect cash flow, wealth and income from the perspective of the individual as well as public and private enterprises
explain the legal implications when an individual or business enters into contractual arrangements with third parties
explain the various accounting tools used in the setting up and continuing operation of a small business.

Topics covered

- What is Economics
- Demand and Supply
- Economic Growth, Inflation and Unemployment
- Introduction to Marketing
- Global Marketing
- Marketing and Ethics
- Contract Law
- Business Entities
- Business Entities and Decision Making
- Cash Budgeting
- Financial Reporting
- Revision
Study resources
- Instructional methods
  - Audio/Video conferencing
  - Blog
  - Discussion forum/Discussion Board
  - Embedded Multimedia
  - Online Quizzes/Tests
  - Online assignment submission
  - Podcasting/Lecture capture
  - Web links

Entry requirements

No eligibility requirements

Special requirements

EquipmentDetails - Audio/Visual equipment

Description

This subject will provide an introduction to the fundamentals of economics, marketing, law, and accounting principles. The subject will focus on the basic concepts and techniques in accounting that apply to business; law with a business context; as well as giving attention to the basic principles relating to economics. It will explore the decisions made by individuals and groups, and the impact this had on wealth, income and everyday living. Students will be shown how to apply basic economic, marketing, legal and accounting concepts to practical situations therefore shedding light on key commercial operations.

Please Note: This subject cannot be used as credit towards a university degree. However, it is designed to enable students to qualify for entry to an undergraduate degree.

Please Note: If it’s your first time studying a Curtin University subject you’ll need to complete their compulsory ‘Academic Integrity Program’. It only takes two hours to complete online, and provides you with vital information about studying with Curtin University. The Academic Integrity Program is compulsory, so if it’s not completed your subject grades will be withheld.

Find out more about the Academic Integrity module.

Assessments

Written Exercise (30%)
Final Invigilated Exam (50%)
Multiple Choice Test (20%)

Textbooks

Textbooks are not required.

Related degrees

undergraduate CUR-UNR-DEG-2018

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