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Postgraduate TAS-MKT-GCE-2023

Graduate Certificate in Marketing

Explore your interest in the marketing world

This introductory course is designed for those who would like to understand the basics of marketing. Learn about the role marketing plays in business. Use your qualification to take on more marketing tasks at work, or as a pathway into further study.

Available loans

Australian Higher Education Loan Program (HELP)

Total subjects

4

Price

From

$11,350

Study method

100% Online

Assessments

100% online

Credit available

Yes

Applications Close

  • No dates available
University of Tasmania logo

Australia’s fourth oldest university, the University of Tasmania, is highly regarded internationally for teaching and academic excellence. The university offers more than 100 undergraduate degrees and more than 50 postgraduate programs across a range of disciplines. The university offers students a diverse range of opportunities, the chance to learn from leading experts, and excellent preparation for their future careers.

Learn more about UTAS.

Explore UTAS courses.

QS Ranking 2023

17

Times Higher Education Ranking 2023

22

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Our student advisors are here to guide you with:

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  • Fee and loan information
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  • 2023

Degree structure

4

Core subjects

+
0

Major subjects

+
0

Elective subjects

=

Degree

Degree details

What you'll learn

Upon successful completion of this program, students should be able to: 

  1. Evaluate marketing problems and opportunities in diverse contexts.
  2. Articulate a position to persuade diverse audiences on range of marketing issues.
  3. Analyse and solve real world marketing problems.
Entry requirements

Higher education

For entry into the Graduate Certificate in Marketing students must meet the following criteria: 

  • Completion of an undergraduate or postgraduate degree, in any discipline, at Bachelor level or higher in an Australian higher education institution OR
  • The equivalent standard in any other institution.

Work and Life

Qualifications, relevant work experience or other special circumstances, as approved by the Executive Dean or delegated authority.

Credit for previous study or work

The University of Tasmania grants credit and recognition of prior learning that may include formal and/or informal prior learning. More information is available here. https://www.utas.edu.au/study/apply/admission-requirements/recognition-of-prior-learning

Description

The Graduate Certificate in Marketing is a 6 month full-time or part-time equivalent program offered by the Tasmanian School of Business and Economics. The program is full fee-paying, which means that you will be charged at the full fee-paying rate listed for each subject.

This program provides an introduction to Marketing principles for students who are new to the discipline, or who only have limited experience in Marketing. Successful completion of this program will give students a solid foundation in Marketing fundamentals, and can be built on through further studies to achieve the level of competency required to become a Marketing professional.  

Degree structure details

Recommended Study Pattern

For students undertaking full-time study the following study pattern is recommended. If students are undertaking part-time study, we recommend that students complete all first year compulsory subjects prior to completing elective subjects to maximise success.

Completion of 4 core subjects from the schedule below: 

  • TAS-BMA506 Foundations of Marketing
  • TAS-BMA604 Consumer Decision-Making
  • TAS-BMA610 Digital and Social Media Marketing
  • TAS-BMA708 Marketing Insights into Big Data

Award Requirements

Satisfactory completion of 4 subjects, as required in the schedule, within 0.5-2 years from commencement.

Easy apply

You can apply direct through Open Universities Australia.

Once you've checked your eligibility, apply and enrol for this degree following the steps.

1

Select ‘Apply now’

Choose subjects to begin your application. You can choose 1 or 2 subjects to start.

2

Complete your details

Provide your details and select a funding option. You can pay up-front or apply for government funding in your application.

We're here to help answer your questions. Our friendly student advisors provide 7 day support.

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