Graduate Certificate in Customer Success Management
Retain, engage, and manage your customers—and stay relevant
Discover how to find and use valuable data to learn more about your customers. Created in collaboration with industry, students of this course graduate with real world customer management tools including lifecycle maps and communications plans.
Australian Higher Education Loan Program (HELP)
- 11 Feb 24
One of Australia's largest dual-sector institutes, offering both TAFE and higher education, RMIT University proudly delivers work-related education and practical research relevant to current business and community needs. More than 96,000 students study with RMIT, and many of their degrees are available through Open Universities Australia.
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What you'll learn
- Design innovative customer value strategies
- Leverage customer data effectively
- Hit business targets by optimising customer behaviour
- Increase customer loyalty and longevity
- Improve customer experience design
- Use customer discovery and analysis tools
- Communicate customer strategies to stakeholders
This program covers the latest approaches in marketing, technology, leadership, analytics, sales and business strategy to accelerate your career in customer success management. You'll learn the skills, tools and technical knowledge to successfully retain, engage and manage customers in the contemporary workplace. We've collaborated with some of Australia's biggest brands so you'll learn real business insights, best practices and industry standards.
All assessments are project based, and you will create projects for real world business scenarios, allowing you to have an immediate impact on your organisation.
Graduate with a globally recognised degree from a leading Australian university.
An Australian bachelor degree or equivalent, or higher level qualification in any field from a recognised tertiary institution.
Work and Life
You may also be considered for the graduate certificate if you have minimum 5 year full-time work experience. Applicants will need to submit a CV.
English Proficiency Requirements
English Language Requirements
International students are required to provide current evidence of English language proficiency for admission to RMIT University. You can provide your results from one of these three options:
1. an accepted English language proficiency test, or
2. an accepted English language provider, or
3. a recognised Australian or international qualification.
For detailed information on English language requirements and other proficiency tests recognised by RMIT, visit the English language requirements and equivalency information.
Australian Student Visas
RMIT’s Online Graduate Certificate in Customer Success Management does not meet Australian student visa requirements. For an Australian student visa, you must have an on-campus place in a program of study. For more details on RMIT’s on-campus programs visit rmit.edu.au.
Credit for previous study or work
Students may be eligible for credit. Exemptions from this program will be assessed consistent with the principles of the RMIT Credit Policy.
Learn the skills, tools and technical knowledge to retain, engage and manage customers and accelerate your career.
Degree structure details
Recommended Study Pattern
We recommend that you complete the courses in this program in the following order:
- Customer Value Strategy
- Customer Relationships and Influencing Stakeholders
- Customer Solutions and Value Analytics
- Future Skills elective bundle (a combination of two Future Skills short courses)
Completion of 4 courses as outlined in the recommended study pattern.
Choose your subjects
Customer Value Strategy
In this course, you will approach the study of customer value from a strategic and customer-centric perspective, understanding its vital role in the achievement of business objectives. You will be introduced to the fundamentals of customer value strategy and value creation, and the key frameworks and models that underpin these theories drawing from domains such as marketing, strategy and customer behaviour.
Customer Relationships and Influencing Stakeholders
This course examines the effective and successful management of customer and stakeholder relationships. Key theories and frameworks underpinning this course include communication, team dynamics, conflict, negotiation, feedback, organisational structures and customer relationship management will be studied.
Customer Solutions and Value Analytics
This course equips you with the domain knowledge and skills required to identify and implement customer value solutions, and continually assess evolving customer needs through data analytics and insights gathering. You will learn how to utilise data to measure key customer performance indicators such as Customer Lifetime Value and Net Promoter Score, and how to identify trends and draw insights from analysis to help grow sustainable value.
For this course, choose one of the following Future Skills elective bundles:
Bundle 1: Digital Leadership and Customer Experience Strategy and Design
The digital leadership component will expose you to the leadership practices and mindsets required to build successful customer relationships and customer success teams. The customer experience strategy and design component will equip you with the customer-centric knowledge, tools and mindsets required to define and design high value customer experiences.
Bundle 2: Digital Leadership and Digital Delivery with Agile
The digital leadership component will expose you to the leadership practices and mindsets required to build successful customer relationships and customer success teams. The agile delivery component will enable you to understand the depth and breadth of agile frameworks, methods, tools and techniques.