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Study online through Open Universities Australia. Explore all degrees, subjects and short courses now.

With this qualification, you will learn how to effectively influence and manage public perception and communicate with target audiences using engaging content, targeted messaging and strategic campaigns.Through practical experience and authentic projects and PR planning, you will learn to manage a range of communication challenges and explore new media, event management, digital marketing and crisis communication.Our graduates are equipped to work in a variety of public and private industries, including corporate communications, public affairs, marketing, and promotions and events.

Become a highly valued communications professional. With skills including writing, content creation, events management, and strategic planning, you’ll be ready to run PR programs and campaigns for businesses, not-for-profits, and government.

Bachelor of Media and Communication with a Major in Public Relations

Introduction to Construction Business Management

Family Business Management

Data and Analysis

Data Analytics Concepts

Business Intelligence

Psychology of Leadership

Introduction to Psychological Design and Statistics

Training and Development

Applied Contract Law

Consumer Psychology

Gain an understanding of the fundamental micro and macro-economics principles through a construction lens. Analyse how changes in market conditions and monetary policy can affect construction firms. Examine the unique characteristics and different types of markets and how they impact costs, revenues and pricing.Investigate real-world scenarios and case studies. As part of your assessments, you’ll investigate the market characteristics of a construction firm with a major presence in Australia. You’ll learn to use real-time market data including market shares, profits and sales to analyse the firm’s position in the market. UniSA Online’s 10-week short courses give you the flexibility to up-skill in a certain area, stay current with developments in your field, diversify your knowledge, or even explore a new direction in your career – without having to commit to the time and cost of a full university degree.This is a first-year course from UniSA Online’s Construction Management degrees.Delivered 100% online, you’ll be able to study where and when it suits you. Access online academic and student support seven days a week, fit study around work and life commitments, view learning resources 24/7, and log in to the interactive online environment anywhere, any time and on any device. Should your course have an exam it will be scheduled for Australian Central Standard Time or Australian Central Daylight Time, depending on the time of the year.

Learn the micro and macro-economic principles behind construction. Consider how changes in the market can affect construction firms – including the impact on costs, revenues and pricing. Learn using real firms as examples, using market data.

The primary aim of this subject is to introduce you to business management concepts and practice with particular emphasis on international business. The subject includes topics which will explore contemporary management theories and their application in a complex international environment. An important part of the subject is the attention given to human aspects of management which have added complexity in an international environment. The topics covered encompass the fundamentals of management that are vital to the successful operation of any business.

International Business Management

The aim of this course is to understand the complex workings of businesses that are family-owned and run. The course explores the unique personal and interpersonal issues, as well as the business issues associated with the family-owned and managed firm.Students should not enrol in the subject if they have completed: 2029IBA Family Business in Asia or 3046IBA Family Business Management.

Get a great start to your study. In this subject you are presented with knowledge and generic skills relevant to studying at a tertiary level. The subject leads you through a staged process from submission of a brief non-academic writing task, through to completion of a researched and referenced academic essay. Along the way, you learn how to develop your formal writing skills, read and interpret academic texts and use library and internet resources to research and support academic arguments. You also learn ways to organise your time and resources, approaches to assignment writing, how to relate reference material to assigned writing, protocols of in-text referencing (Harvard/Author-Date) and techniques for compiling a bibliography. At the completion of this subject, you should be able to plan and manage your study, read and comprehend texts appropriate to undergraduate study, access and use a range of resources and recognise and apply academic conventions required for written assignments.

Commit to following the academic writing process. Cover everything from managing information to submitting your essay. Enhance your formal writing skills. Reference texts to support your arguments. Pick up techniques for compiling a bibliography.

Tertiary Learning Strategies

Students discover how the rules of contract formation and operation apply in the business world. Students learn how to understand common business contractual terms and implications to develop an appreciation of how contracts are used to allocate risk. Global, technological, social and ethical issues in relation to contracts are explored and finally, students learn about common law rules dealing with disputes and damages and how businesses resolve contractual disputes in the real world.Please Note: If it’s your first time studying a Curtin University subject you’ll need to complete their compulsory ‘Academic Integrity Program’. It only takes two hours to complete online, and provides you with vital information about studying with Curtin University. The Academic Integrity Program is compulsory, so if it’s not completed your subject grades will be withheld.Find out more about the <a href="https://www.curtin.edu.au/students/essentials/rights/academic-integrity/aip/" target="_blank">Academic Integrity module</a>.

Sharpen your understanding of contract law principles. Learn how contracts are formed, negotiated and performed. Explore the circumstances in which a contract can be terminated. Focus particularly on the role of the contract in the business world.

Prepare for a successful managerial career in the hospitality industry by mastering the management of business operations across key departments, including marketing, finance, HRM, risk, and logistics.Gain an overview of hospitality organisations and delve into product and service design, service delivery, and quality assurance. Enhance your skills in marketing operations, logistics, and inventory control, while learning the critical aspects of risk, safety, and security management.Understand the intricacies of human resources in hospitality and build a strong foundation in hospitality finance. Explore sustainable practices and their importance in today&#39;s industry. Join us to become a well-rounded, effective manager ready to lead in the dynamic world of hospitality!UniSA Online’s 10-week short courses give you the flexibility to upskill in a certain area, stay current with developments in your field, diversify your knowledge, or even explore a new direction in your career – without having to commit to the time and cost of a full university degree.  This is a second-year course from UniSA Online’s Bachelor of Business (Tourism, Event and Hospitality Management) degree. When studying this course as a &quot;single subject&quot;, prior knowledge from TOUR 1003 or equivalent will support your success.Delivered 100% online, you’ll be able to study where and when it suits you. Access online academic and student support seven days a week, fit study around work and life commitments, view learning resources 24/7, and log in to the interactive online environment anywhere, any time and on any device. Should your course have an exam it will be scheduled for Australian Central Standard Time or Australian Central Daylight Time, depending on the time of the year.

Managing Hospitality Operations

Unlock your potential to design innovative experiential products for the tourism, events, and hospitality sectors and develop winning strategies for their market success.In this course, you will learn to identify market opportunities and deeply understand customer needs. You&#39;ll master the art of ideation and experience design, ensuring your products stand out in a competitive landscape. Focus on delivering quality experiences, effective product promotion, strategic pricing, and thorough product evaluation. Additionally, gain insights into ethical considerations and sustainability practices.This is a second-year course from UniSA Online’s Bachelor of Business (Tourism, Event and Hospitality Management) degree. Delivered 100% online, you’ll be able to study where and when it suits you. Access online academic and student support seven days a week, fit study around work and life commitments, view learning resources 24/7, and log in to the interactive online environment anywhere, any time and on any device. Should your course have an exam it will be scheduled for Australian Central Standard Time or Australian Central Daylight Time, depending on the time of the year.

Experiential Product Design for Tourism, Events and Hospitality

Unlock the power of market research to drive informed business decisions with our course.Discover the vital role market research plays in organizations and gain insight into the Australian market research industry. Learn how to brief and select research providers, and understand the key stages of a research project. Master the essentials of “good” research, including ethics and privacy issues.Explore qualitative research methods, ensure reliability and validity, and tackle sampling and non-response challenges. Dive into designing effective questionnaires, understand quantitative data types, and manage fieldwork efficiently. Get acquainted with data analysis tools, and navigate secondary and internal data. Finally, design a robust research system and stay ahead with future trends in market research.This is a second-year course from UniSA Online’s Bachelor of Business (Marketing) degree. When studying this course as a &quot;single subject&quot;, prior knowledge from MARK 1018 or equivalent will support your success.Delivered 100% online, you’ll be able to study where and when it suits you. Access online academic and student support seven days a week, fit study around work and life commitments, view learning resources 24/7, and log in to the interactive online environment anywhere, any time and on any device. Should your course have an exam it will be scheduled for Australian Central Standard Time or Australian Central Daylight Time, depending on the time of the year.

Market Research

Harness the knowledge and skills from your previous GLAM (Gallery, Library, Archives, and Museum) courses to create an impactful storytelling project with our advanced course.Embark on a major object-based storytelling project, where you&#39;ll design and produce your own digital exhibition. Draw on case studies, theories, and historical contexts from your prior GLAM studies to craft a compelling rationale and critical reflection. Your project will examine its purpose, philosophy, and practice, ensuring it is deeply grounded in both theoretical and historical perspectives.This is a second-year course from UniSA Online’s Nutrition and Exercise degree. When studying this course as a &quot;single subject&quot;, prior knowledge from HUMS 2041 or equivalent will support your success.Delivered 100% online, you’ll be able to study where and when it suits you. Access online academic and student support seven days a week, fit study around work and life commitments, view learning resources 24/7, and log in to the interactive online environment anywhere, any time and on any device. Should your course have an exam it will be scheduled for Australian Central Standard Time or Australian Central Daylight Time, depending on the time of the year.

Narrating Objects, Art and Archives

Unlock the power of empirical methods in business data analysis and research with our foundational course.Gain a solid introduction to statistical analysis and techniques essential for cross-sectional and time-series modelling. Understand the rationale behind these techniques, along with their applications and limitations. Dive deep into regression modelling techniques, learning about their concepts, practical applications, interpretation, and constraints.Utilise appropriate computer software to enhance your analytical capabilities and explore alternative methods of reporting and using analytical results effectively.Join us to build a foundation in empirical methods, empowering you to analyse business data with confidence.UniSA Online’s 10-week short courses give you the flexibility to up-skill in a certain area, stay current with developments in your field, diversify your knowledge, or even explore a new direction in your career – without having to commit to the time and cost of a full university degree.  This is a second-year course from UniSA Online’s Business (Economics, Finance and Trade) degree. When studying this course as a &quot;single subject&quot;, prior knowledge from ECON 1010, MATH 1075 or equivalent will support your success.Delivered 100% online, you’ll be able to study where and when it suits you. Access online academic and student support seven days a week, fit study around work and life commitments, view learning resources 24/7, and log in to the interactive online environment anywhere, any time and on any device. Should your course have an exam it will be scheduled for Australian Central Standard Time or Australian Central Daylight Time, depending on the time of the year.

Empirical Business Analysis

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