Advertising
UndergraduateUSA-MARK20332025
Enrol today with instant approval and no entry requirements
- Study method
- 100% online
- Assessments
- 100% online
- Enrol by
- 22 June 2025
- Entry requirements
- No ATAR needed, No prior study
- Duration
- 10 weeks
- Start dates
- 13 Jan 2025,
- 30 June 2025
- Price from
- $2,300
- Upfront cost
- $0
- Loan available
- FEE-HELP available
Advertising
About this subject
By the end of this 10-week course, you’ll be able to:
- Describe the industry (different players, types of agencies, media, regulation etc).
- Explain how advertising works.
- Evaluate advertising with appropriate measures and methodologies.
- Formulate appropriate objectives, strategies, plans and budgets.
- Industry History and Regulation
- How the Mind Works
- Theories of How Advertising Works
- Creative: Briefing and Branding
- Media: Best Practice Media Scheduling
- Measuring Advertising
- Media: Where to Advertise – Choosing between Media
- Creative: Strategies and Tactics for Effective Ads
- Media: How Much to Spend on Advertising
- Working with Agencies
Get an insight into the advertising industry, learn how advertising works, and discover the way professionals evaluate the effectiveness of advertising and media. Build the skills to manage the advertising function for your organisation, which includes media planning, scheduling, testing, and reporting.
UniSA Online’s 10-week short courses give you the flexibility to up-skill in a certain area, stay current with developments in your field, diversify your knowledge, or even explore a new direction in your career – without having to commit to the time and cost of a full university degree.
Delivered 100% online, you’ll be able to study where and when it suits you. Access online academic and student support seven days a week, fit study around work and life commitments, view learning resources 24/7, and log in to the interactive online environment anywhere, any time and on any device.
This is a second-year course from UniSA Online’s Marketing degree. Please note: you are responsible for completing any relevant prerequisite courses before enrolling in this course.
Should your course have an exam it will be scheduled for Australian Central Standard Time or Australian Central Daylight Time, depending on the time of the year.
- Essay - 1500 words (35%)
- Report - 3000 words (65%)
For textbook details check your university's handbook, website or learning management system (LMS).
The University of South Australia (UniSA) is ranked as one of the best young universities in the world, and is the number one university in Australia for graduate employability. UniSA offers over 200 world-class degrees that are informed by industry and delivered with a highly practical approach to teaching and learning, and is a valuable partner with Open Universities Australia.
Learn more about UniSA.
Explore UniSA courses.
- QS World University Ranking 2025, within Australia:
- 22
- Times Higher Education World University Ranking 2025, within Australia:
- 22
Entry requirements
No entry requirements
Additional requirements
- Other requirements - Students must be aged 17 or older by the time teaching commences for their course of study, in accordance with UniSA’s Selection and entry to programs policy.
Study load
- 0.125 EFTSL
- This is in the range of 10 to 12 hours of study each week.
Equivalent full time study load (EFTSL) is one way to calculate your study load. One (1.0) EFTSL is equivalent to a full-time study load for one year.
Find out more information on Commonwealth Loans to understand what this means to your eligibility for financial support.
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Each of your subjects will be held over the course of a study term, and they’ll usually require 10 to 12 hours of study each week. Subjects are identified by a title and a code, for example, Developmental Psychology, PSY20007.
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