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Undergraduate | SWI-MKT30018 | 2023

Marketing Insights

Previously SWI-MKT30015

Study method
100% online
100% online
Entry requirements
Prior study needed
13 weeks

HECS-HELP and FEE-HELP available

Marketing Insights

About this subject

  • Students who successfully complete this subject will be able to:

    1. Apply relevant frameworks to the analysis and synthesis of various data and trends.
    2. Use research findings to generate insights and devise strategic implications.
    3. Analyse and interpret consumer and market based trends to inform strategies.
    4. Demonstrate creative thinking in the interpretation of data and trends.
    5. Communicate professionally and function effectively as an individual or as an effective member of a team.

Entry requirements

Prior study

You must have successfully completed the following subject(s) before starting this subject:

  • SWI-MKT20019 (Not currently available)

Equivalent subjects

You should not enrol in this subject if you have successfully completed any of the following subject(s) because they are considered academically equivalent:

  • SWI-MKT30015 (Not currently available)


Students must have completed 150 Credit Points (12 x subjects) in addition to MKT20019.

Additional requirements

No additional requirements

Study load

0.125 EFTSL

This is in the range of 10 to 12 hours of study each week.

Equivalent full time study load (EFTSL) is one way to calculate your study load. One (1.0) EFTSL is equivalent to a full-time study load for one year.

Find out more information on Commonwealth Loans to understand what this means to your eligibility for financial support.

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