Subject details

On completion of this subject you should be able to:

  1. identify the internal and external barriers to creativity
  2. use a range of creative thinking tools to generate ideas
  3. demonstrate creative competency
  4. collaborate effectively with specialists from other disciplines
  5. use the processes of creativity, innovation and creative problem solving to solve complex problems.
    • Introduction to Creativity and Innovation
    • Understanding the Process of Creativity and where new ideas come from
    • Understanding the Process of Innovation and the impact of innovation on society
    • Recognising the value of diversity
    • The Creative Problem-Solving Process
    • A Neuroscience approach to Understanding Creativity
    • Business and Entrepreneurship: Protecting your IP, and Protocols
    • Creativity, Innovation and Ethics
    • Creative Industries and the impact of Digital Technology
    • Complexity Theory - links with diversity, creative teamwork and how new ideas emerge
    • Cultural Policy and Creative Cities
  • Study resources

    • Instructional methods

      • Discussion forum/Discussion Board
      • Online assignment submission
      • Podcasting/Lecture capture
    • Online materials

      • Resources and Links
      • Online Assessment


Students undertaking this subject as part of their Murdoch Degree requirements must have completed 18 credit points (6 OUA subjects) at Level 1 before enrolling in the subject.

Special requirements

No special requirements

This subject will help students to develop knowledge and skills for finding creative solutions to problems and for successful innovation. Students will learn the benefits of adopting and applying diverse perspectives and problem-solving tools, especially within interdisciplinary teams, to find better ideas and products. Examples of creative and innovative thinking will be taken from a broad spectrum of disciplines, including science, engineering, the environment, media, ethics, business and indigenous culture

  • Online Forum Participation (20%)
  • Essay (20%)
  • Idea Generation Exercise (20%)
  • Major Project (40%)

Textbook information is pending.

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