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Your upfront cost: $0
Duration
12 weeks
Study method
100% Online
Available loans
- HECS-HELP
- FEE-HELP
Assessments
100% online
Prior study
Not required
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QS Ranking 2023
20
Times Higher Education Ranking 2023
16
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Subject details
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- • Social media platforms.
- • Social media and news.
- • News writing.
- • Content creation.
- • Content strategy.
- • Misinformation and disinformation.
- • Social media ethics.
No eligibility requirements
Additional requirements
No additional requirements
Social media platforms are an integral part of news and media. In Using Social Media, you will learn how to use different social media platforms to both create and share media content. The subject explores how to use social media to research and report original stories, including how to identify and verify sources, and how to tell stories in live formats. You will also learn how to analysis social media strategy and develop a strategy for social media content dissemination, including how to determine an audience, and create engaging content specifically for social media, such as text, graphics and images. As well as key skills, this subject delivers key knowledge on misinformation and disinformation in social media, and legal and ethical implications, including defamation, privacy and copyright.
- News article. Students will write a news article based on social media sources. 1000 word equivalent. (30%)
- Students will complete a social media analysis, of an individual and news brand, to examine the strategies they use to engage and publish media content on social media. 1000 word equivalent. (30%)
- Students will complete a social media strategy plan for a news story and provide three versions of that story for different platforms. 1750 word equivalent. (40%)
For textbook details check your university's handbook, website or learning management system (LMS).