Bachelor of Business (Tourism, Events and Hospitality Management)

Explore how to create large-scale events and contribute to economic and community development with the 100% online Bachelor of Business (Tourism, Events and Hospitality Management) from Adelaide University.

Begin with core business courses such as economics, marketing and strategic thinking, then delve into specialised areas like event design and planning, destination management and hospitality. Align your studies to your career interests by choosing from a range of electives including digital marketing, communication and media, consumer behaviour and marketing analytics.

Build hands-on skills and valuable connections through an industry-based research project and virtual internship. Prepare to challenge limits and make a meaningful impact on local and international communities.

Learn how to use events strategically and develop a transferable skill set in high demand throughout the tourism and hospitality sectors.

Designed and delivered by expert academics, this 100% online degree blends essential business theory with key topics to provide insights across the visitor economy landscape. Discover the world and your own backyard with a flexible and dynamic curriculum. Explore how to design experiences and products, the effects of tourism on Indigenous communities, and the impact of digital innovation on industries.

As the tourism, events and hospitality industries continue to grow, you’ll graduate equipped for a diverse range of roles and employment opportunities.

Recommended study pattern

Year 1

UO Critical Approaches to Online Learning (SOCI3014) Or program electives

UO Fundamentals of Global Tourism & Hospitality (HOSP1003)

UO Foundations of Event Management (HOSP2008)

UO Marketing Principles: Trading and Exchange (MARK1013)

UO Business and Society (BUSI1018) Or program electives - Business

UO Accounting for Business (ACCT1005)

UO Career Development in Business (BUSI1030)

UO Principles of Economics (ECON1010)

Year 2

UO Management and Organisation (BUSI2019)

UO Experiential Product Design for Tourism, Events and Hospitality (HOSP2007)

UO Managing Hospitality Operations (HOSP2009)

UO Business Intelligence (INFO2022)

UO Entrepreneurship for Social and Market Impact (BUSI2021)

UO Eventful Cities and Event Leveraging (HOSP2006)

UO Business Law (LAWS1018)

Program electives - Tourism, Events and Hospitality

Year 3

UO Business Practicum (BUSI3037)

UO Digital Technologies in Tourism, Events and Hospitality (HOSP3006)

UO International Business Environments (IBUS3008)

Program electives - Tourism, Events and Hospitality

UO Strategic Management (BUSI3033)

UO Sustainable Tourism Destination Management (HOSP3007)

UO Tourism, Events and Hospitality Industry Research Project (HOSP3008)

Program electives - Tourism, Events and Hospitality

Program electives

UO Critical Approaches to Online Learning (SOCI3014)

Elective 1

Program electives - Business

UO Accounting for Business (ACCT1005)

UO Financial Accounting 1 (ACCT1006)

UO Financial Accounting 2 (ACCT2003)

UO Management Accounting (ACCT2004)

UO Auditing Theory and Practice (ACCT3003)

UO Contemporary Issues in Accounting (ACCT3004)

UO Financial Accounting 3 (ACCT3005)

UO Sustainability Accounting and Reporting (ACCT3006)

UO Financial Markets and Institutions (BAFI1003)

UO Personal Finance (BAFI1004)

UO Introduction to Financial Planning (BAFI2016)

UO Business Finance (BAFI2025)

UO Applied Financial Planning (BAFI3008)

UO Estate Planning (BAFI3009)

UO Portfolio and Fund Management (BAFI3010)

UO Risk Management and Insurance (BAFI3011)

UO Superannuation (BAFI3012)

UO International Currency and Banking Markets (BAFI3013)

UO Business and Society (BUSI1018)

UO Exploring Digital Technology in Business (BUSI1019)

UO Introduction to Digital Disruption in Business (BUSI1020)

UO Career Development in Business (BUSI1030)

UO Designing Digital Solutions (BUSI2014)

Business International Study Tour (BUSI2016)

UO Organisational Behaviour (BUSI2017)

UO Management and Organisation (BUSI2019)

UO Project Management: Principles and Strategies (BUSI2020)

UO Entrepreneurship for Social and Market Impact (BUSI2021)

UO Digital Solution Methodologies (BUSI2023)

UO Digital Business Solutions (BUSI3025)

UO Digital Business Value (BUSI3026)

UO Managing the Employment Relationship (BUSI3028)

UO Strategic Human Resource Management (BUSI3029)

UO International Management Ethics and Values (BUSI3030)

UO Managing Decision Making (BUSI3031)

UO Organisational Leadership (BUSI3032)

UO Strategic Management (BUSI3033)

UO Strategic Financial Analysis (BUSI3034)

UO Organisational Entrepreneurship (BUSI3035)

UO Business Internship 30 Days (BUSI3036)

UO Business Practicum (BUSI3037)

UO Solving Business Challenges (BUSI3040)

UO Virtual Industry Internship (BUSI3041)

UO Applying Digital Technologies in Business (BUSI5065)

UO Delivering Digital Transformation (BUSI5066)

UO Leading Digital Innovation (BUSI5067)

UO Prototyping a Digital Solution (BUSI5068)

UO Principles of Economics (ECON1010)

UO Macroeconomics (ECON1011)

UO Economic Analysis of Business Decisions (ECON2007)

UO Empirical Business Analysis (ECON2008)

UO Growth Development and the Macroeconomy (ECON2009)

UO Economics of Public Policy (ECON3007)

UO International Economics (ECON3008)

UO Fundamentals of Global Tourism & Hospitality (HOSP1003)

UO Eventful Cities and Event Leveraging (HOSP2006)

UO Experiential Product Design for Tourism, Events and Hospitality (HOSP2007)

UO Foundations of Event Management (HOSP2008)

UO Managing Hospitality Operations (HOSP2009)

UO Digital Technologies in Tourism, Events and Hospitality (HOSP3006)

UO Sustainable Tourism Destination Management (HOSP3007)

UO Tourism, Events and Hospitality Industry Research Project (HOSP3008)

UO Consumer Behaviour (MARK1011)

UO Professional Development in Marketing (MARK1012)

UO Marketing Principles: Trading and Exchange (MARK1013)

UO Public Relations: Theory and Practice (MARK1014)

UO Advertising (MARK2008)

UO Marketing Analytics (MARK2009)

UO Market Research (MARK2010)

UO Retailing (MARK2011)

UO Marketing for Health and Wellbeing (MARK2012)

UO Branding (MARK3010)

UO Essentials of Marketing Planning (MARK3011)

UO Integrated Marketing (MARK3012)

UO Digital Marketing (MARK3013)

Program electives - Tourism, Events and Hospitality

UO Project Management: Principles and Strategies (BUSI2020)

UO International Management Ethics and Values (BUSI3030)

UO Managing Decision Making (BUSI3031)

UO Organisational Entrepreneurship (BUSI3035)

UO Virtual Industry Internship (BUSI3041)

UO Communication and Media (COMM1008)

UO Introduction to Social Media (COMM1009)

UO Consumer Behaviour (MARK1011)

UO Public Relations: Theory and Practice (MARK1014)

UO Marketing Analytics (MARK2009)

UO Market Research (MARK2010)

UO Digital Marketing (MARK3013)

UO Introduction to Digital Media (MDIA1013)

Award requirements

Students must complete 24 subjects including 6 electives.

Open Universities Australia is a not-for-profit organisation. You will not pay any fees for using our services.

Indicative total fee $53,057

The amounts shown here are indicative for an Australian citizen studying full-time, which is typically 8 subjects per year.

Fees may vary depending on:

• the subjects you choose
• credit from previous work experience
• your eligibility for government funding loans or subsidies such as HECS-HELP or a Commonwealth supported place.

To learn more, go to Fees or contact a student advisor.

Adelaide University is Australia’s new major university, delivering an accessible, contemporary and future-focused teaching and learning experience.

Adelaide University’s range of 100% online undergraduate and postgraduate programs is designed by experts and shaped by industry, with world-class research informing your learning. Experience flexible study, tailored student support when you need it, and on-demand learning resources. Join a vibrant community of online learners and launch your next move.

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QS World University Ranking 2026, within Australia:

8

Times Higher Education World University Ranking 2026, within Australia:

10

Successful completion of at least 6 months full-time study (or equivalent part-time) in a higher education award program.

Completion of a secondary education qualification equivalent to the South Australian Certificate of Education (SACE).

Completion of an award from a registered training organisation (RTO) at Certificate IV (AQF level 4) or higher.

• Completion of an Adelaide University approved enabling, pathway or bridging program; OR
• A competitive result in the Skills for Tertiary Admissions Test (STAT); OR
• Successful completion of an Adelaide University online literacy and numeracy test and have relevant work experience; OR
• Qualify for special entry.

English language entry requirements for International students only.

In addition, international students who speak English as an additional language must have obtained one of the following standards within the last two years prior to admission. Possession of one or more of these qualifications, in addition to the academic entry requirements, does not, in itself, guarantee a place at Adelaide University. Applications are considered on an individual basis and selection is competitive. Where previous study/work experience was conducted in English, the application must be accompanied by certified documentation from the educational institution/employer certifying that the language of instruction/employment was English.

IELTS Overall 6.5

IELTS Reading 6

IELTS Listening 6

IELTS Speaking 6

IELTS Writing 6

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