Bachelor of Business

Upon successful completion of this program, students should be able to:

1. Explain your role as a local, national and global citizen and be able to apply these perspectives in business contexts.
2. Integrate business knowledge, social intelligence and ethical decision making in ways that are inclusive and culturally appropriate to produce outcomes that are impactful, sustainable and fair.
3. Analyse complex challenges and formulate innovative solutions in real-world contexts.
4. Reflect on and continuously progress your own professional development, enhancing your intellectual agility and adaptability as tools for success in ever-changing business contexts.
5. Coherently articulate technical and conceptual business knowledge that is both contemporary and interdisciplinary.

No matter where you’re at in your learning or career journey, our Bachelor of Business will equip you with in-demand digital and industry-relevant skills to tackle the future of work. Our Bachelor of Business is focused on sustainable, high growth disciplines to future-proof your career. With an emphasis on research, analysis, and problem solving, you’ll delve into ideation, solution generation, and testing. Partnering with some of the industry’s most iconic brands, gain confidence in your industry relevant and best practice skills and graduate with a highly recognised degree with employers.

Professional recognition

Graduate with a globally recognised degree from a leading Australian university.

Secondary education

You must have successfully completed an Australian Year 12 (or equivalent qualification) and Units 3 and 4: a study score of at least 30 in English (EAL) or at least 25 in English other than EAL and the required ATAR of 70 or equivalent. 

• This means that if you receive an ATAR equal to or above this and meet the course prerequisites, we will guarantee you an offer in this course.
• If you receive an ATAR below this guarantee, you may still receive an offer, depending on the availability of places in this course and whether you are eligible to receive any adjustment factors.

VET studies

Minimum entry outside of year 12, with the requirement of having successfully completed Year 12 over 2 years ago:

• Successful completion of an Australian higher education diploma (or equivalent overseas qualification); or
• Successful completion of at least four courses (subjects) at an Australian associate degree (or equivalent) and no double-fail in any required course of the receiving degree; or
• Successful completion of at least two courses (subjects) at an Australian undergraduate level (or equivalent) and no double-fail in any required course of the receiving degree.
• Successful completion of two courses from Open Universities Australia; or
• Students also must have completed Year 12, work and life experience are not considered.

Work and Life

Work and life experience do not provide any additional consideration for entry to this program. You may satisfy the academic requirements by completing the STAT multiple choice. If you are applying to RMIT as an applicant with higher education study, you may sit the STAT multiple-choice if you:

• are 19 years of age or over as of 1 January in the year in which you will start your studies and
• have not been enrolled in secondary studies for at least two years and
• have no prior secondary school (Year 12), VET studies, HE studies or relevant work experience that can be considered for entry, or these do not meet the minimum academic requirements for the program

STAT results are valid for two years prior to the commencement of the study and can be used to meet Year 12 English prerequisites. You are still required to meet all other program prerequisites or equivalents.

English Proficiency Requirements

Local and international students are required to provide current evidence of English language proficiency for admission to RMIT University. You can provide your results from one of these three options: 

• An accepted English language proficiency test, or
• An accepted English language provider, or
• A recognised Australian or international qualification.

Practicum placement

For more information on pricing and Commonwealth Supported Places, we recommend you refer to the RMIT Online website, under the "Fee Summary" tab.

Future-proof your career with a Bachelor of Business. Delivered 100% online, customise your degree by choosing majors, minors, and courses to develop digital, hybrid skills and tackle the future of work.

Recommended Study Pattern

While there is flexibility in your program, there are Five (5) Core courses, you must study the four (4) Foundational Core courses within the first eight (8) courses of your program and One (1) Capstone course at the end of your program.

For example, if you study part-time with 4 courses per year, you must study the Foundational Core courses within the first 2 years of your program. 

For majors and minors, there are a required number of courses you must complete to satisfy that major/minor requirement. Each major has 8 courses, and each minor has 4 courses. 

The majors may have a specific sequence in which you’ll be required to study. The minors have a specific sequence in which you will study. 

If you choose to study the Business Internship, we highly recommend that you complete a major, minor, or a unique combination of courses prior to taking the Business Internship. We suggest that you complete this course towards the end of your program. The Business Graduate Folio is known as a capstone course, which means you’ll complete it as the last course of your program.  

Choose your subjects

Majors

There are 3 major options:

Marketing

Effectively capture your audience’s attention, communicate your product or company’s value, and successfully convert and retain customers with our Marketing major/minor. With a focus on current and future-focused digital marketing, learn how to optimise your channels by understanding buyer behaviour, marketing research, customer experience (CX), marketing analytics, and more.

Management and Change

Learn how to tackle complex and conflicting issues, successfully inspire and lead teams, and make robust business decisions with our Management and Change major/minor. Develop vital business skills in strategic thinking, ethical and socially responsible decision making, as well as managing cross-cultural teams. With a focus on innovation, gain confidence in your ability to drive effective change in VUCA (volatile, uncertain, complex, and ambiguous) environments.

People and Organisations

Maximise your company or team’s most valuable resource — humans, to ensure that your organisation achieves success through people. Improve employee performance in alignment to the key strategic objectives, and create a positive workplace culture that responds to both organisational and human needs. Focus on sustainable work practices and policies and employee health, safety, and wellbeing.

Electives

There are 5 minor options:

Business Analytics

Learn how to interpret and present information and drive data driven decisions with our Business Analytics minor. Drive powerful analysis, build data visualisations, and effectively forecast business decisions using data modelling. Establish yourself as a strong business graduate with hybrid capabilities with this in-demand skillset.

Business and Technology

Effectively leverage technology to underpin organisational success. Understand how developments in technology help solve complex problems, improve decision making, customer service, marketing, resource management and more. Drive growth and improve efficiency, and gain insight into contemporary business practices around business analytics, artificial intelligence (AI), technological innovation, and issues surrounding cybersecurity.

Please note, if you choose to do Marketing, Management and Change, or People and Organisations as your major, you will be studying a specific 4-course sequence that is a subset of the respective major.

Marketing

Effectively capture your audience’s attention, communicate your product or company’s value, and successfully convert and retain customers with our Marketing major/minor. With a focus on current and future-focused digital marketing, learn how to optimise your channels by understanding buyer behaviour, marketing research, customer experience (CX), marketing analytics, and more.

Management and Change

Learn how to tackle complex and conflicting issues, successfully inspire and lead teams, and make robust business decisions with our Management and Change major/minor. Develop vital business skills in strategic thinking, ethical and socially responsible decision making, as well as managing cross-cultural teams. With a focus on innovation, gain confidence in your ability to drive effective change in VUCA (volatile, uncertain, complex, and ambiguous) environments.

People and Organisations

Maximise your company or team’s most valuable resource — humans, to ensure that your organisation achieves success through people. Improve employee performance in alignment with the key strategic objectives, and create a positive workplace culture that responds to both organisational and human needs. Focus on sustainable work practices and policies and employee health, safety, and wellbeing.