Design Studio 2
UndergraduateTUA-DSO1032026
- Study method
- 100% online
- Assessments
- 100% online
- Enrol by
- 6 Sept 2026
- Entry requirements
- Part of a degree
- Duration
- 12 weeks
- Start dates
- 14 Sept 2026
- Price from
- $2,499
- Upfront cost
- $0
- Loan available
- FEE-HELP available
Design Studio 2
About this subject
By the end of this 12-week subject, you'll be able to:
- Apply the fundamental theories of brand development and position.
- Digitise brand position and touch points.
- Develop an emotional brand experience for the targeted consumer.
- Research and report consumer experiences in the brand building process.
- Reflect on the consumer brand journey and the informed decisions made, supported by research evidence.
- A guide to the topics you will explore in this subject will be provided in your study materials.
Design Studio 2 offers an introduction to the building blocks of creating and developing brands and is designed to give students a broad understanding of the stages and methodologies adopted in the brand development process. The subject draws on the theory and practice that sits behind brand creation. It covers the broad spectrum of brand development, values, trends and branding techniques, as well as fundamentals such as brand positioning and brand architecture. The subject also explores the relationship between branding and audiences, cross-cultural influences and shifts in consumer behaviour. Students must first understand and apply the fundamentals of branding and then go on to use that knowledge as the basis for developing and progressing a brand. This theoretical and practical subject will equip students with the knowledge and insight with which to build their own branding expertise.
- Brand Analysis and Exploration (30%)
- Your Brand: Concept to Creation (40%)
- Showcase your Brand (30%)
For textbook details check your university's handbook, website or learning management system (LMS).
At Torrens University Australia you can tailor your study to suit your lifestyle.
Thanks to their innovative digital learning system you’ll gain the ultimate in flexibility, and still receive personalised guidance from academics and access to work placement, mentorship and internship opportunities. Online you can attend live classes or view recorded sessions, connect with lecturers and fellow students, and access content on-demand 24/7.
Learn more about Torrens University Australia
Explore Torrens University Australia courses
Entry requirements
Part of a degree
To enrol in this subject you must be accepted into one of the following degrees:
Core
- TUA-BFD-DIP-2026 - Diploma of Branded Fashion Design
- TUA-DSN-DIP-2026 - Diploma of Design
- TUA-DFM-DIP-2026 - Diploma of Fashion Marketing and Enterprise
- TUA-DUX-DIP-2026 - Diploma of UX & Web Design
- TUA-DAD-DIP-2026 - Diploma of 3D Design and Animation
Elective
- TUA-DES-CTF-2026 - Undergraduate Certificate of Design (Pathway)
Additional requirements
No additional requirements
Study load
- 0.125 EFTSL
- This is in the range of 10 to 12 hours of study each week.
Equivalent full time study load (EFTSL) is one way to calculate your study load. One (1.0) EFTSL is equivalent to a full-time study load for one year.
Find out more information on Commonwealth Loans to understand what this means to your eligibility for financial support.
Related degrees
Once you’ve completed this subject it can be credited towards one of the following courses
Diploma of Branded Fashion Design
UndergraduateTUA-BFD-DIP
UndergraduateTUA-DSN-DIP
Diploma of Fashion Marketing and Enterprise
UndergraduateTUA-DFM-DIP
UndergraduateTUA-DUX-DIP
Diploma of 3D Design and Animation
UndergraduateTUA-DAD-DIP
Undergraduate Certificate of Design (Pathway)
UndergraduateTUA-DES-CTF