Symbols and Branding
UndergraduateTUA-DGDSB1002026
- Study method
- 100% online
- Assessments
- 100% online
- Enrol by
- 6 Sept 2026
- Entry requirements
- Part of a degree
- Duration
- 12 weeks
- Start dates
- 14 Sept 2026
- Price from
- $2,499
- Upfront cost
- $0
- Loan available
- FEE-HELP available
Symbols and Branding
About this subject
By the end of this 12-week subject, you'll be able to:
- Articulate organisational and external factors in the development of a brand identity.
- Formulate and develop brand identity design solutions that respond to client and audience needs.
- Apply knowledge of the theoretical and technical practices of brand identity design.
- Extend a brand identity across contemporary design collateral.
- A guide to the topics you will explore in this subject will be provided in your study materials.
This subject introduces semiotics and identity design. Students explore the history, types, elements, and nuances of symbols and brand identities with an emphasis on how they communicate visually and are interpreted by their audience. By working through the brand identity design process, students put these concepts into practice to create branding outcomes that reflect the dynamic nature of contemporary brand identities.
- Dynamic Brand Identity (40%)
- Rebrand (30%)
- Dynamic Brand Identity (30%)
For textbook details check your university's handbook, website or learning management system (LMS).
At Torrens University Australia you can tailor your study to suit your lifestyle.
Thanks to their innovative digital learning system you’ll gain the ultimate in flexibility, and still receive personalised guidance from academics and access to work placement, mentorship and internship opportunities. Online you can attend live classes or view recorded sessions, connect with lecturers and fellow students, and access content on-demand 24/7.
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Entry requirements
Part of a degree
To enrol in this subject you must be accepted into one of the following degrees:
Elective
- TUA-GDE-DIP-2026 - Diploma of Graphic Design
Additional requirements
No additional requirements
Study load
- 0.125 EFTSL
- This is in the range of 10 to 12 hours of study each week.
Equivalent full time study load (EFTSL) is one way to calculate your study load. One (1.0) EFTSL is equivalent to a full-time study load for one year.
Find out more information on Commonwealth Loans to understand what this means to your eligibility for financial support.
Related degrees
Once you’ve completed this subject it can be credited towards one of the following courses
UndergraduateTUA-GDE-DIP