$1,892 $0
Your upfront cost: $0
Duration
12 weeks
Study method
100% Online
Available loans
- HECS-HELP
- FEE-HELP
Assessments
100% online
Prior study
Not required
Start dates
- 31 Jul 2023
The third university established in Victoria, La Trobe University has a diverse community of more than 38,000 students and staff. Its commitment to excellence in teaching and research prepares students to make a bold and positive impact in today's global community. La Trobe provides Open Universities Australia with its core tenets, entrepreneurship and sustainability.
Learn more about La Trobe.
Explore La Trobe courses.
QS Ranking 2023
20
Times Higher Education Ranking 2023
16
Need help?
Our student advisors are here to guide you with:
- Enrolling and eligibility
- Fee and loan information
- Credit and recognition for prior learning
Subject details
-
- • Digital business ecosystems.
- • Digital business strategy.
- • Digital business models.
- • Digital transformation, consumers and society.
- • Brands in a digital world.
Others
Prerequisites: Students must have completed at least 180 credit points of a La Trobe Bachelor degree.
Additional requirements
No additional requirements
In this online subject you will develop and enhance your online research and communication skills. In so doing you will explore the business models of digital disruptors such as eBay, Apple, Google, Facebook and Amazon, who are using digital business models to disrupt established businesses in telecommunications, transportation, advertising, e-commerce, automotive, insurance, education and many other industries. You will also explore how established businesses are responding with new business models of their own to meet challenges posed by the expanding digital economy. Through this subject you will develop the skills required to design innovative solutions using digital technologies, to enhance the ability of businesses and community organisations to achieve strategic goals.
- Two online formative and reflective tasks is each worth 15% (equivalent to 1200 words). (30%)
- Business analysis report (equivalent to 1800 words). (40%)
- Critically reflect on a personal branding task (equivalent to 1200 words) (30%)
For textbook details check your university's handbook, website or learning management system (LMS).