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Study undergraduate online with Edith Cowan University through Open Universities Australia. Explore all degrees, subjects and short courses now.

Edith Cowan University (ECU) Bachelor of Commerce will equip you with the business knowledge and skills to set you up for career success. Throughout your course – starting from day one – you’ll be supported to develop your career. You’ll be advancing your networking by learning from industry-experienced academics, participating in industry-ready activities, and gaining practical experience in applying theoretical concepts in real-world settings through different types of Work Integrated Learning (including internship opportunities). You will also gain critical skills in the areas of leadership, teamwork, critical thinking, communication, sustainability, ethics, and problem-solving. Tailor your course to your interests with professionally accredited and well-recognised majors that are developed in consultation with the industry. You can create your own mix of majors, minors, and electives. You’ll have the flexibility to study through various delivery modes in a mix of on-campus, online, and on-the-job activities. There are also many opportunities to participate in extra-curricular activities such as ENACTUS and study tours.

A job-ready course created in consultation with industry, delivered by academics with industry backgrounds. Tailor your degree to suit your career goals with majors including accounting, HRM, management, marketing, sports business, and tourism. 

Bachelor of Commerce

Edith Cown University (ECU)’s unique degree blends marketing, advertising and public relations, so you graduate with a suite of skills to work in any creative industry.Hone your marketing skills with strategic business management knowledge, and gain employability skills, including critical thinking, teamwork, communication and problem-solving. You could also get the opportunity to do a work placement in your area of interest, giving you advanced access to industry contacts, and a practical insight into future jobs.You’ll work with real-world industry contacts, using industry standard software to ensure you gain the skills required to attract new customers, retain existing customers and to enhance the relationship with the product, brand, or organisation. You’ll also gain practical experience in both traditional and digital media, and create portfolios that showcase your talents.Combined with the art, science and strategy of advertising, and the communications practice of public relations, you’ll graduate ready for a diverse career.You have the option of studying this program online or campus. The Marketing units are available on the Joondalup Campus, and the Advertising and Public Relations units are available on the Mount Lawley Campus.

Become highly employable and look forward to a career of diversity with this business and communications degree. Study the importance of customers and brands—and learn how to strategically influence them. Build skills in traditional and digital media.

Bachelor of Marketing, Advertising and Public Relations

Consumer Psychology

Digital Marketing

Food and Fibre Markets

Brand Management

Principles and Practices of Marketing

Sport Marketing

Marketing Strategy and Analytics

Advertising and Integrated Marketing Communications

Business Marketing

Sales and Negotiation

Edith Cowan University Undergraduate Marketing Courses & Degrees | Open Universities Australia

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