$2,625 $0
Your upfront cost: $0
Duration
14 weeks
Study method
100% Online
Available loans
- FEE-HELP
Assessments
100% online
Prior study
Not required
Start dates
- 20 Feb 2023
Australia’s fourth oldest university, the University of Tasmania, is highly regarded internationally for teaching and academic excellence. The university offers more than 100 undergraduate degrees and more than 50 postgraduate programs across a range of disciplines. The university offers students a diverse range of opportunities, the chance to learn from leading experts, and excellent preparation for their future careers.
Learn more about UTAS.
QS Ranking 2022
18
Times Higher Education Ranking 2022
23
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Subject details
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- Refer to Mylo for study topics
In order to enrol in this subject, you must be accepted into one of the following degrees:
Core
- TAS-SCM-GDI-2022
- TAS-SCM-GDI-2023
Additional requirements
No additional requirements
Digital media, including social media platforms, play an increasing role in the contemporary media landscape. This subject provides you with a strong foundation for understanding the function of digital media in the contemporary media landscape. It will develop your knowledge of key concepts, principles, and practices to understand how social media, and other forms of digital media, informs a strategic communication environment. The subject will develop your practical skills in digital content creation for various platforms and your knowledge and ability to creatively plan, effectively implement, and critically evaluate the performance of various social media strategies.
- Portfolio of Digital Content Creation and Social Media Production (40%)
- Strategic Digital and Social Media Report (40%)
- Oral Pitch for a Digital and Social Media Initiative (20%)
For textbook details check your university's handbook, website or learning management system (LMS).