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Social Marketing

UndergraduateLTU-MKT3SEM2026

Course information for 2026 intake View information for 2025 course intake

Study method
100% online
Assessments
100% online
Enrol by
5 July 2026
Entry requirements
Part of a degree
Duration
12 weeks
Start dates
13 July 2026,
View 2025 dates

Price from
$2,174
Upfront cost
$0
Loan available
HECS-HELP and FEE-HELP available

Social Marketing

About this subject

  • On successful completion you will be able to:

    1. Critically analyse the key concepts and theories of social marketing.
    2. Evaluate the ethical and social responsibility issues associated with the implementation of social marketing initiatives.
    3. Apply professional judgement to recommend practical solutions for social marketing challenges.

Entry requirements

Part of a degree

To enrol in this subject you must be accepted into one of the following degrees:

Elective

  • LAT-ART-DEG-2026 - Bachelor of Arts
  • LAT-BUS-DEG-2026 - Bachelor of Business
  • LAT-HSC-DEG-2026 - Bachelor of Health Sciences
  • LAT-AHS-DEG-2026 - Bachelor of Arts/Bachelor of Health Sciences
  • LAT-PYS-DEG-2026 - Bachelor of Psychological Science
  • LAT-TEC-DEG-2026 - Bachelor of Information Technology

Others

Prerequisites: Student must have completed 180 credit points.
Past La Trobe University students who have previously completed MKT3SOX (Social Marketing) are ineligible to enrol in this subject.

Additional requirements

No additional requirements

Study load

0.125 EFTSL
This is in the range of 10 to 12 hours of study each week.

Equivalent full time study load (EFTSL) is one way to calculate your study load. One (1.0) EFTSL is equivalent to a full-time study load for one year.

Find out more information on Commonwealth Loans to understand what this means to your eligibility for financial support.

Related degrees

Once you’ve completed this subject it can be credited towards one of the following courses

La Trobe University logo

Bachelor of Arts

UndergraduateLAT-ART-DEG

La Trobe University logo

Bachelor of Business

UndergraduateLAT-BUS-DEG

La Trobe University logo

Bachelor of Health Sciences

UndergraduateLAT-HSC-DEG

La Trobe University logo
La Trobe University logo

Bachelor of Psychological Science

UndergraduateLAT-PYS-DEG

La Trobe University logo

Bachelor of Information Technology

UndergraduateLAT-TEC-DEG

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