Subject details

The generic outcomes are a broad understanding of issues in media theory and the place of new media theory, providing you with the skills and knowledge which are the basis of current communication practices.

Cognitive outcomes include developing the ability to map the creation of a project from concept to finished product delivered to an audience in a planned setting. Affective outcomes (eg attitudes, values, and ethics) are an inherent result of working collaboratively towards a professional outcome. Within the production environment, skills-based outcomes (eg: problem solving etc) are key to the daily challenges involved in creating an audience-based product with technologically-based gathering of content. The subjects specific aims and outcomes are to provide a professional qualification for those who wish to work in the creative and communication industries.

    • An introduction and overview
    • The nature and history of ethics
    • Morality, ethics and the professional
    • Journalism and ethics
    • Beyond the code: some issues in Journalism training
    • Comparative media ethics
    • Media regulation
    • Media regulation and ICTs
    • Copyright
    • Case studies in 21st Century media ethics
    • Review
    • Review
    • Review
  • Study resources

    • Instructional methods

      • Discussion forum/Discussion Board
      • Online assignment submission
      • Standard Media
      • Web links
    • Online materials

      • Resources and Links
      • Printable format materials
      • Online Assessment

Equivalent subjects

You cannot enrol in this subject if you have successfully completed any of the following subject(s) because they are considered academically equivalent:

  • GRF-COM150
  • GRF-COMM150

You must either have successfully completed the following subject(s) before starting this subject, or currently be enrolled in the following subject(s) in a prior study period; or enrol in the following subject(s) to study prior to this subject:

Please note that your enrolment in this subject is conditional on successful completion of these prerequisite subject(s). If you study the prerequisite subject(s) in the study period immediately prior to studying this subject, your result for the prerequisite subject(s) will not be finalised prior to the close of enrolment. In this situation, should you not complete your prerequisite subject(s) successfully you should not continue with your enrolment in this subject. If you are currently enrolled in the prerequisite subject(s) and believe you may not complete these all successfully, it is your responsibility to reschedule your study of this subject to give you time to re-attempt the prerequisite subject(s)

Special requirements

No special requirements

This subject begins with a review of various national and international media codes of ethics and conduct. We then question the effectiveness of these codes in teaching the moral reasoning required in a fast-paced industry that rapidly reformulates itself to avoid significant ethical issues. In particular, this subject will review contributions from traditional ethics to appreciate the importance of the ethical formation of the individual. How then should the ethical individual media worker conduct themselves? Are their responsibilities limited to insisting that organisations and corporations adhere to their own ethical precepts? Or do they also have a responsibility to themselves to ensure that they develop their own personal code to provide the persistence and strength to maintain their own voice in often difficult and traumatic events?

  • Online Discussion 1 (20%)
  • Online Discussion 2 (30%)
  • Essay (50%)

Textbook information is pending.

Textbook information is pending.

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