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Postgraduate | CUR-MMK510 | 2023

International Marketing for Managers

Make your marketing meaningful as you learn how to identify opportunities, isolate challenges and apply global marketing frameworks. Collaborate to make decisions and create strategic executions to achieve a sustainable presence in market.

Study method
100% online
100% online
Start dates
28 Aug 2023
Entry requirements
Part of a degree
13 weeks

FEE-HELP available

International Marketing for Managers

About this subject

  • At the completion of this subject students will be able to:

    1. assess international marketing environments and cross-cultural consumer behaviour
    2. identify relevant opportunities and challenges in various international markets
    3. formulate strategic solutions to address pertinent global marketing and sustainability issues
    4. apply relevant theories and frameworks associated with international marketing

Entry requirements

To enrol in this subject, you must be admitted into a degree.

Additional requirements

No additional requirements

Study load

0.125 EFTSL

This is in the range of 10 to 12 hours of study each week.

Equivalent full time study load (EFTSL) is one way to calculate your study load. One (1.0) EFTSL is equivalent to a full-time study load for one year.

Find out more information on Commonwealth Loans to understand what this means to your eligibility for financial support.