Business Research Methods

• Topics

  • Introduction to business research methods
  • Research philosophies, approaches, and defining your problem
  • Critical literature review and using secondary data
  • Formulating research design and hypotheses development
  • Sampling issues
  • Qualitative research: Participation observation
  • Qualitative research: Interview methods
  • Qualitative research: Analysing qualitative data
  • Quantitative research: Designing questionnaires
  • Quantitative research: Analysing quantitative data
  • Alternative research methods
  • Business research methods: Closing perspectives

• Study resources

  • Instructional Methods

    • Standard Media
    • Online Quizzes/Tests
    • Online assignment submission
    • Web links
    • Podcasting/Lecture capture
    • Chat Rooms
    • Discussion forum/Discussion Board
    • Embedded Multimedia
    • Audio/Video conferencing

  • Online Materials

    • Printable format materials
    • Online Assessment
    • Resources and Links

In order to enrol in this subject, you must be accepted into one of the following degrees:

Core

• CUR-MMK-MAS-2019

Special requirements

No special requirements

This subject provides an introduction to research. It explores alternative research paradigms and philosophies. It develops skills in quantitative, qualitative and mixed methods research for business problems. The subject will assist the
student to develop their critical thinking, decision making capabilities and skills in communicating solutions to business problems.

Please Note: If it’s your first time studying a Curtin University subject you’ll need to complete their compulsory ‘Academic Integrity Program’. It only takes two hours to complete online, and provides you with vital information about studying with Curtin University. The Academic Integrity Program is compulsory, so if it’s not completed your subject grades will be withheld.

Find out more about the Academic Integrity module.

• Critical evaluation and presentation (30%)
• Critical literature review (40%)
• Evaluation of research methodologies (30%)

Textbooks are subject to change within the academic year. Students are advised to purchase their books no earlier than one to two months before the start of a subject.

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