Bachelor of Business (Business and Data Analytics)

Course Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a course. These outcomes are aligned with the graduate attributes.

Course Learning Outcomes

1. Critically evaluate and apply practical and responsible business and enterprise solutions from a range of related disciplines to both inform and justify critical decisions.
2. Apply knowledge and skills creatively in devising innovative, effective and responsible solutions to challenges related to a business or enterprise.
3. Develop and apply recognised ethical frameworks to influence responsible business behaviours within an organisational context.
4. Demonstrate and apply in-depth and responsible discipline-specific knowledge and skills within a local, regional and global perspective.
5. Demonstrate autonomy, responsibility and accountability for ongoing learning in business and enterprise settings.
6. Prepare and deliver, individually and/or in a team, well developed and justified discipline-specific advice through both written and oral communication.
7. Investigate and identify a broad range of leadership practices in the management of people and self.
8. Demonstrate responsible cultural competence in local, national, and international settings as applied in business and social situations.

The Bachelor of Business has a focus on developing innovation and impact in a complex and changing business world with inspired and multidisciplinary learning experiences. You’ll become equipped with the practical skills, tools and knowledge that are vital for the sustainability of society, business and industry.

Build a portfolio of professional experiences through a range of real world interactions with employers, industry and the community.

You can undertake the course with a professionally accredited accounting or financial services specialisation. Alternatively, you can choose a major in either business and data analytics, entrepreneurship and innovation, international business, marketing, tourism and event management or aviation management, combining this with an industry project or an internship or a shared major from disciplines across the University.

Recommended study pattern

As a guide, subjects in this degree can include:

• Starting a Business
• The Interconnected World
• Business Practice and Impact
• Entrepreneurship and Innovation.

Plus, there’s a selection of electives and majors to choose from. As part of your application, you’ll be guided through how to get the right degree structure in place for you.

Award requirements

To be eligible to receive the Bachelor of Business, students must complete the equivalent of 24 units (288 credit points) comprising:

• 1 Specialisation in Accounting or Financial Services (288 credit points); OR
• 8 core units; AND
• 1 major (96 credit points), and 4 elective units (48 credit points) and 2 Internship Units (48 credit points) or Industry Project units (48 credit points); OR
• 1 major (96 credit points) and 1 shared major (96 credit points).

Choose your subjects

Majors

Develops your expertise in contemporary data analytics tools and technologies, providing data analytics solutions and insights to support decision-making and inform long-term strategies.

Open Universities Australia is a not-for-profit organisation. You will not pay any fees for using our services.

Indicative total fee $50,976

The amounts shown here are indicative for an Australian citizen studying full-time, which is typically 8 subjects per year.

Fees may vary depending on:

• the subjects you choose
• credit from previous work experience
• your eligibility for government funding loans or subsidies such as HECS-HELP or a Commonwealth supported place.

To learn more, go to Fees or contact a student advisor.

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QS World University Ranking 2026, within Australia:

31

Times Higher Education World University Ranking 2026, within Australia:

32

ATAR: 70 or equivalent.

If you're currently in Year 12, you can apply for our Early Offer program. You might qualify for an early offer based on your predicted ATAR and a recommendation from your school.

English language requirements apply to International applicants and other applicants whose previous study was undertaken in a language other than English. The minimum English language requirements for such applicants for entry to this course are as follows:

• Overall: 6.0
• Listening: minimum 5.5
• Reading: minimum 5.5
• Speaking: minimum 5.5
• Writing: minimum 5.5.

Applicants or students that can provide supporting documents to verify they already know, understand and can perform the learning outcomes for one or more units within a Southern Cross course, are eligible to have their prior learning assessed for credit by submitting an application for Advanced Standing. 

You may choose, as electives, one or two double-weighted internship units. Internships can be undertaken in a relevant industry sector in Australia or abroad.