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Understand what makes consumers tick and click as you dive into the digital landscape of modern-day business. Tackle tech, including the latest tools and analytics, along with communication skills

Maximise your career progression in marketing with a nationally and globally acclaimed, award-winning MBA. Gain real-world insights into advertising, brand management and buyer behaviour from experienced executives and academic experts, while deepening your knowledge of strategy and leadership.

Learn contemporary marketing strategies, essential management skills and specialised areas including data analytics. You’ll explore buyer behaviour, business ethics and more. Gain the expertise to achieve business marketing objectives in any industry.

Target audiences and critically examine strategies to gain customer loyalty and grow profits. Research data, segment consumers and build brand profiles. Advertise integrated marketing campaigns. Master business theory and practice and interact online.