Introduction to Media Studies
Explore how mass media affects cultural and social attitudes. Find the value in semiotic theory and other modes of textual analysis. Get a snapshot of how media ownership works and what the current media landscape looks like.
There are no available classes. Find another subject.
Swinburne University of Technology leads the way with innovative and new ways of teaching, learning and thinking. It offers a wide range of study options, from pre-apprenticeships, undergraduate, postgraduate and PhDs, including online degrees with Open Universities Australia. Swinburne is known for career-oriented education and encouraging lifelong learning.
At the completion of this subject students will be able to:
- Relate specific texts to broader social contexts
- Understand the purpose of cultural and critical theory
- Understand the relationship between theory and practice
- Critically analyse media texts
- Understand the issues surrounding media ownership and production and distribution in Australia.
- Media Texts and Analysis
- Audiences and Representations
- Media Representations of Gender, Sexuality, Class and Race
- The Public Sphere and the Fourth Estate
- The Serious Business of Play
- Media Activism
- Media across National Borders
- The Ontology of Images
- Post modernity
- Discussion forum/Discussion Board
- Embedded Multimedia
- Online Quizzes/Tests
- Online assignment submission
- Web links
- Welcome letter
- Printable format materials
- Online Assessment
You cannot enrol in this subject if you have successfully completed any of the following subject(s) because they are considered academically equivalent:
No special requirements
- Textual Analysis (30%)
- Weekly Presentation (30%)