Master of Marketing
Postgraduate | GRF-MAR-MAS | 2020
Course information for 2020 intake
View information for 2021 course intakeTake your place as a marketing leader
Expand existing marketing knowledge with a course that will see you use creativity, strategy and communication skills to tackle big business challenges. Learn to think tactically about value, positioning and competitive advantage on a global scale.
- Study method
- Online & on-campus
- Assessments
- 100% online
- Credit available
- Yes
- Total subjects
- 12
- Price from
- $40,500
- Available loans
- Australian Higher Education Loan Program (HELP)
Master of Marketing
About this degree
Are you a creative mind that loves putting strategic thinking behind their work? Our online Master of Marketing is specifically designed to give you the opportunity to achieve more in your career. The Master of Marketing builds on your foundational marketing concepts and teaches you advanced marketing principles, industry best practice and new approaches to build customer relationships. Your studies will enable you to think strategically about value, positioning and competitive advantage in a global context through branding and digital marketing applications.
Through both the online or on-campus versions of this degree, you’ll be able to connect with like-minded students and professionals who are passionate about the industry, and build your professional network after graduation.
Recommended study pattern
12 teaching periods part-time.
Award requirements
To be eligible for the award of Master of Marketing (MMark), a student must acquire 120 credit points for the prescribed courses.
Degree structure:
https://www.griffith.edu.au/study/degrees/master-of-marketing-5684#degree-detailsWith a network of campuses spanning three cities in South East Queensland, Griffith University is committed to progressive multidisciplinary teaching and research and a valuable online provider with Open Universities Australia. Already attracting students from over one hundred countries, Griffith's dedication to academic excellence is available across Australia through OUA.
Learn more about Griffith University.
Explore Griffith courses.
- QS Ranking 2024:
- 18
- Times Higher Education Ranking 2024:
- 20
How to apply
Griffith University manages enquiries and applications for this degree.
Complete your details and we'll make sure your enquiry is sent to Griffith University who will contact you to discuss this degree.
Don't worry, we're still here to help you - you'll receive a personalised follow-up from an Open Universities Australia student advisor to make sure you have found the right degree for you.
Entry requirements
Hold a related Bachelor degree (or higher) from a recognised University (or another tertiary education institution of equivalent standing) with a minimum GPA of 4.0 (using a 7.0 scale)
OR
hold a Griffith Graduate Certificate in Marketing (or equivalent) with a minimum GPA of 4.0 (using a 7.0 scale) - students with a Griffith Graduate Certificate in Marketing will receive 40 credit points of advanced standing
OR
have a combination of alternative admission criteria such as formal, informal and non-formal learning deemed to be equivalent to either of the above.English language requirements apply to International applicants and other applicants whose previous study was undertaken in a language other than English.
Griffith University grants credit and recognition of prior learning which may relate to prior formal learning or prior informal and non-formal learning. For more information, please visit the following website:
Study method requirements
The Master of Marketing is designed with flexibility in mind so you can balance study with your current job, family commitments and social life. Study full-time or part-time, online, on-campus or a combination of both. You can fast-track your study through our accelerated online Master of Marketing, with six teaching periods running for six weeks each. With six intakes every year, you can start virtually whenever you're ready.
Career opportunities
Marketing offers variety like few other professions, with opportunities in fast moving consumer goods, tourism, the entertainment industry, public relations and advertising. With a postgraduate qualification, you will be prepared for senior management positions in marketing, as well as specialist or consulting roles.
Professional recognition
The Master of Marketing is accredited by the Australian Marketing Institute.
Career outlook
- Advertising and Marketing Professionals:
- $86K to $111K
- Advertising, Public Relations and Sales Managers:
- Over $111K
- Marketing specialists:
- Unknown average