International Strategy - 2016

To enrol in this unit, you must be accepted into a course from the provider. Read before you start
This page is for past year, View 2017 unit details.

Unit summary


  • Level of Study: Postgraduate
  • Study load: 0.125 EFTSL
  • Delivery method: Fully Online
  • Prerequisites: No
  • Duration: 13 weeks
  • Government loans available: FEE-HELP
  • Availability for 2016: Sess 1 , Sess 2
  • Assessment: Assessment - Individual (40%) , Assignment - Research and Presentation (44%) - Learn more

Unit provided by

2016 Fees
Domestic 3,360.00
International 3,610.00

This is the designated Work Integrated Learning (WIL) course of the Master of International Business program.

International Strategy is designed to expose you to strategic analysis and viewpoints on issues that concern an organization as a whole, taking an international perspective. The unit draws on and integrates concepts from other unit which focus on specific areas of managing a business (i.e. functional areas of marketing, finance, accounting, human resource management, operations management) and uses these insights to aid in the development of novel and competitive solutions to complex business problems and opportunities.The focus is on the creation and documentation of a strategic plan, recognising the importance of involving staff in the strategy process, that strategies emerge from the actions of people in the firm, and incorporating thought with action.

Topics covered in the unit include strategic thinking, strategic analysis, strategy formation, strategic change, innovation, industry context, international context and organisational purpose. In class discussion the lecturer will encourage students to discuss the formulation and implementation of strategy in international business practice.

At the completion of this unit, you will be able to:

  1. appreciate impacts of globalisation and international issues on an organisation;
  2. gather and analyse data relevant to a strategic problem;
  3. demonstrate the ability to think critically and creatively from an analytical base in a strategic context;
  4. incorporate current business conditions and perspectives into a strategic plan;
  5. prepare a strategic business plan;
  6. display an awareness of the importance of effective management of resources;
  7. provide appropriate leadership in operational matters related to an organisation’s strategy formation and implementation;
  8. take relevant ethical considerations into account in achieving these outcomes;
  9. effectively communicate the above outcomes in a strategic plan.
  • Assessment — Individual (40%)
  • Assignment — Research and Presentation (44%)
  • Participation — Class Participation (16%)

There are no prerequisites for this unit.

  • Broadband access

In order to enrol in this unit, you must be accepted into one of the following courses:

Please visit the course details page and read the Requirements tab for more information about eligibility.

This unit addresses the following topics.

1Strategising Around the Globe
2Managing Industry Competition
3Leveraging Resources and Capabilities
4Emphasising Institutions, Cultures, and Ethics
5Growing and Internationalising the Entrepreneurial Firm
6Entering Foreign Markets
7Making Strategic Alliances and Networks Work
8Managing Global Competitive Dynamics
9Diversifying, Acquiring and Restructuring
10Strategising, Structuring and Learning Around the World
11Governing the Corporation Around the World
12Strategising with Corporate Social Responsibility

This unit is delivered using the following methods and materials:

Instructional Methods

  • Chat rooms
  • Discussion Forum/Discussion Board
  • Online assignment submission
  • Podcasting/Lecture capture
  • Standard Media
  • Web links

Online materials

  • Online Assessment
  • Printable format materials
  • Resources and Links

This unit is a core requirement in the following courses:

This unit is an approved elective in the following courses:

This unit may be eligible for credit towards other courses:

  1. Many undergraduate courses on offer through OUA include 'open elective' where any OUA unit can be credited to the course. You need to check the Award Requirements on the course page for the number of allowed open electives and any level limitations.
  2. In other cases, the content of this unit might be relevant to a course on offer through OUA or elsewhere. In order to receive credit for this unit in the course you will need to supply the provider institution with a copy of the Unit Profile in the approved format, which you can download here. Note that the Unit Profile is set at the start of the year, and if textbooks change this may not match the Co-Op textbook list.

Textbooks are subject to change within the academic year. Students are advised to purchase their books no earlier than one to two months before the start of a unit.

Click on the titles of the listed books below to find out more:

Required textbooks

  • Global Strategy

    By:Mike Peng

    ISBN: 9781133964612


    Supplier:Go to The Co-op Bookshop

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