Graduate Certificate in Communication - 2017

Please note: This course has recently undergone a major change. Please refer to Transition Arrangements for more information.

The 2018 course information for this course is now available. View 2018 course details.

Course summary

Course summary - 2017

Level: Postgraduate
Qualification: Graduate Certificate
Number of units: 4 units to complete

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Restrictions apply. See Eligibility.

This course has restricted enrolment. You must apply and be accepted before you can enrol in units.

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Mon - Fri: 8am - late

Sat & Sun: 9am - 5pm

All times in Australian Eastern
Standard Time (AEST) or Australian Eastern Daylight Time (AEDT)

Become a communications specialist and join this exciting and burgeoning industry. Corporations, government and the creative industries need professionals with advanced communication skills. This Communication postgraduate course from Griffith University is designed to provide you with these specialist skills. Through this online course you will study current industry practices, contemporary theories of communication, business communication an different aspects of media and culture.

Although this is a restricted course, individual units are available to all students with a bachelor’s degree. Please refer to the Application Process for more information on how to enrol.

The postgraduate Communication course objectives are to provide a professional qualification for those who work in the creative and communication industries and those who seek to do so. Broadly, as a result of studying this course, you will develop an understanding of key issues in the communications and creative industries that will build your skills and knowledge in current communication practices.


  • Familiarity and understanding of the history, theory and contexts of the creative industries, public value, visual culture, film, television & media.
  • Familiarity with best practice models of public value currently used internationally by organisations to understand, measure and communicate.
  • Understanding of the benefits and problems involved in strategic partnering.
  • Enhanced understanding of the role played by communications practices in influencing and expressing what publics value.
  • Extended understanding of visual languages across various Cultural Industries.


  • Skills in comparing and evaluating different value rationales.
  • Skills in application of knowledge to the study of current transformations in visual culture.
  • Skills in writing to a professional standard for the creative industries, corporations and the community sector.
  • Skills in problem solving.
  • Skills in semiotic and content analysis.


  • Experience in identifying an organisation’s ‘authoring environment’ and the key relations between its constituent parts.
  • Experience in developing indicators of public benefits.
  • Practical experience in designing a public value model for an organisation to improve its internal and external communication processes and foster resilient relationships with its internal and external communication.
  • Development of the ability to map the creation of a project from concept to finished product delivered to an audience in a planned setting.

You will develop your understanding of media communication institutions, their histories, texts, practices and audiences. You will have the skills to theorise, analyse and write about communication issues at an advanced level and will be prepared for positions such as researcher, media manager, communications adviser and content provider.

To be eligible for admission to the GC in Communication program, applicants must have:

  • Bachelors degree in any discipline from a recognized University (or another tertiary education institution of equivalent standing) with a minimum GPA of 4.5 (using a 7.0 scale), or
  • A qualification leading to profession registration (eg Nursing), or
  • Five years of relevant work experience
Note: This is a postgraduate level program and students will need to be competent in oral and written communication skills to successfully complete this program.

English Language Requirements
English language requirements apply to international applicants and other applicants whose previous study was undertaken in a language other than English. The minimum English language requirements for such applicants for entry to these programs are as follows:

  • A minimum score of 575 on TOEFL
  • OR an internet-based (iBT) TOEFL score of 88 (no score less than 21)
  • OR a minimum overall band score of 6.5 on IELTS (Academic) with no sub-score of less than 6.0
  • OR no score less than 3+ in each skill of the ISLPT (conducted by GELI or ISLPR Language Services only)
  • OR a minimum grade of C on the Cambridge Certificate in Advance  English (CAE)
  • OR a minimum grade of C on the Cambridge Certificate of Proficiency in English (CPE)
  • OR a minimum score of 61 in the Pearson Test of English (Academic)

Prior to 2015, Students had the option to complete 4 out of the following 6 units:

  • COM100 - Communication and Public Value*
  • COM110 - Communications Analysis
  • COM120 - Visual Culture
  • COM130 - Public Writing
  • COM150 - Media Ethics
  • COM160 - New Media Theory

If you have completed any of the units above you must finalise your studies by selecting the remainder of your 4 units from the course structure below.

*Students who have commenced this program from 2015 onward will need to enrol into COM110 and COM190 before, or at the same time as COM100.
Students who have commenced this program prior to 2015 will need to enrol into COM110 and COM120 before, or at the same time as COM100.

To be eligible for the award of Graduate Certificate in Communications (GCertComm) a student must acquire 40 credit points as prescribed below:

  • Gain 40 credit points for the core units.
  • The maximum period for completing this program is 2 years.
Total number of units to complete: 4 units Required Elective Optional
Unit name Code Provider Availability
Communication Research Skills
COM190 GRF Sess 1 Sess 2 Sess 3
Introducing Communication Studies
COM110 GRF Sess 1 Sess 2 Sess 3
Communication & Public Value
COM100 GRF Sess 1 Sess 2 Sess 3
Visual Culture
COM120 GRF Sess 1 Sess 2 Sess 3

RPL/Credit may be awarded according to Griffith University policies and applicants should contact the course coordinator for further information.

When you have completed your final session of study, OUA students should notify Griffith University of their intention to graduate with the award of Graduate Certificate of Communication. Please contact Griffith (OUA) Services on

You can pay fees in one of two main ways:

Eligible OUA students can access the government loan scheme known as FEE-HELP. You pay back the loan through your taxes once your income reaches a minimum threshold.

Who can access it?

  • Australian citizens who will undertake, in Australia, at least one unit of study contributing to their course
  • Permanent humanitarian visa holders who will be resident in Australia for the duration of their unit
  • Permanent visa holders who are undertaking bridging study for overseas-trained professionals, and will be resident in Australia for the duration of their study

Find out more about FEE-HELP

You can pay your fees upfront - in full at the beginning of a unit - using:
  • Credit card (Visa and MasterCard)
  • Cheque
  • Money order

You should make cheques and money orders payable to 'Open Universities Australia' and send them to:
Open Universities Australia
GPO Box 5387
Melbourne 3001

Changes in 2015:

Master of Communication

New units:
COM210 Communication and Cultural Tourism
COM310 `New' Television and Cultural Change

Recoded units:
COM130 Public Writing to COM200 Public Writing
COM150 Media Ethics to COM260 Media Ethics
COM160 New Media Theory to COM360 New Media Theory
COM170 Communication Project 1 to COM270 Communication Project 1
COM180 Communication Project 2 (10CP) to COM370 Communication Project 2 (20CP)
Withdrawn units*:
COM100 Communication and Public Value
COM110 Communications Analysis
COM120 Visual Culture
*The above units are still available in the Graduate Certificate of Communications
Graduate Certificate of Communication
New unit:
COM190 Communication Research Skills
Withdrawn units:
COM130 Public Writing
COM150 Media Ethics
COM160 New Media Theory
Name change:
COM110 Introducing Communication Studies (formerly Communications Analysis)

Detailed information regarding the transition arrangements for this course can be found in the document below.

Master_of_Communication_Transition_Document.pdf  (364 KB)

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