Social Media, Communities and Networks - 2017

Unit summary


  • Level of Study: Undergraduate Level 2
  • Study load: 0.125 EFTSL
  • Delivery method: Fully Online
  • Prerequisites: Yes
  • Duration: 13 weeks
  • Government loans available: FEE-HELP, HECS-HELP
  • Availability for 2017: SP1
  • Availability for 2018: SP1
  • Assessment: Essay (20%) , Paper - Conference paper (50%) - Learn more

Unit provided by

2017 Fees
Domestic 793.00
HECS 793.00
International 1,043.00

This unit was previously known as Internet Communities and Social Networks.

The internet offers many opportunities for people to share their lives with others and engage in social interaction and dialogue. Initially the internet seemed to be about 'virtual' community; but these days, online and offline networking and community practices merge. The internet now plays a major role in 'being together' - whether to maintain relations with friends and family, to advance political causes, to escape into fantasy worlds or to strengthen communal belonging. In this unit, you will investigate the excitement, the scepticism, the possibilities and the pitfalls of communities, networks and online social interaction and become more effective in managing and facilitating them.

Further Information: List of topics is indicative and subject to minor change prior to the start of each Study Period.

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At the completion of this unit students will be able to:

  1. demonstrate understanding of the origin, nature, purpose and operation of internet-mediated communities and online networks of social interaction
  2. analyse specific examples of internet-mediated communities and networks in terms of theories of broader interaction and identity within society
  3. demonstrate an understanding of the complex relationship between technological forms of connectivity and social practices of connectivity
  4. use conceptual knowledge of internet-mediated communities and networks to be an effective participant in diverse forms of online interaction.
  • Essay (20%)
  • Paper — Conference paper (50%)
  • Participation — Conference participation (30%)

Equivalent units

You cannot enrol in this unit if you have successfully completed any of the following unit(s) because they are considered academically equivalent:

  • NET24 — The Internet - Virtual Communities

Mandatory prerequisites

You must have successfully completed the following unit(s) before starting this unit:

If you have completed equivalent study at another university, please contact a Student Advisor for advice.

Recommended prerequisites

You are recommended to have completed the following unit(s) or have equivalent knowledge before starting this unit:

NET12 is the same as NET102 and NET11 is the same as WEB101.

This unit addresses the following topics.

1Communities and Web 2.0
2Social Networks
3Identity in Communities and Networks
4Communities and Online Gaming
5Indigenous People, Virtual Communities and Social Networks
6The difference between communities and networks

This unit is delivered using the following methods and materials:

Instructional Methods

  • Audio/Video conferencing
  • Blogs
  • Chat rooms
  • Discussion Forum/Discussion Board
  • Online assignment submission
  • Podcasting/Lecture capture
  • Web links

Print based materials

  • Welcome Letter

Online materials

  • Audio/Video - Streaming
  • Online Assessment
  • Printable format materials
  • Resources and Links

This unit is a core requirement in the following courses:

This unit is part of a major, minor, stream or specialisation in the following courses:

This unit is an approved elective in the following courses:

This unit may be eligible for credit towards other courses:

  1. Many undergraduate courses on offer through OUA include 'open elective' where any OUA unit can be credited to the course. You need to check the Award Requirements on the course page for the number of allowed open electives and any level limitations.
  2. In other cases, the content of this unit might be relevant to a course on offer through OUA or elsewhere. In order to receive credit for this unit in the course you will need to supply the provider institution with a copy of the Unit Profile in the approved format, which you can download here. Note that the Unit Profile is set at the start of the year, and if textbooks change this may not match the Co-Op textbook list.
This unit does not have a prescribed textbook(s).

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