Building an Integrated eBusiness Infrastructure
MTB330
Overview
To enrol in this unit, you must be accepted into a course from the provider.
Read before you start
Level of study: What does Postgraduate mean?
Postgraduate
EFTSL: What does EFTSL mean?
0.125
Delivery Method: What does delivery method mean?
Fully Online
Prerequisites: What are the prerequisites?
Duration:
13 weeks
Government loans available:
FEE-HELP FEE-HELP
Domestic student fee:
$2,000.00 (AUD)
International student fee:
$2,225.00 (AUD)
Description
This unit bridges the gap between IT infrastructure, eCommerce and knowledge-based frameworks to build an eBusiness. It extends earlier studies in eBusiness modelling and design, and takes strategic transformation and entrepreneurial eBusiness to the next stage. It goes beyond the theory to implementation by engaging you as the decision maker, offering advice for designing interrelated strategies focused on customer relationships, resource planning, order management, supply chains, and on evaluating investments needed to make them a reality.
Please note: Assessment values are indicative only; details will be advised at the start of the unit.
Enrolment Restriction
In order to enrol in this unit, you must be accepted into one of the following courses:
If you wish to seek approval to enrol in this unit without being accepted in a course, please contact OUA regarding the process.
Prerequisites
Recommended prerequisites
You are recommended to have completed the following unit(s) or have equivalent knowledge before starting this unit:
- MTB230 — eBusiness Design for Competitive Advantage
Learning Outcomes
An important skill to be learnt by you in this unit is to pose the right questions. A sample of questions that might be asked includes:
- what are the key characteristics of the industry environment that will influence success?
- what is the eBusiness model that will generate competitive advantage?
- will the current IT infrastructure be modified or will new solutions be created?
- what pieces will you invest in, and how will you sequence your decisions when each framework takes three years to implement?
- how will the inter-related frameworks of CRM, resource planning, order management, supply chain, knowledge management, evaluation of investments be integrated?
- what changes are needed to ensure cohesive management of implementation?
- how will the contributing players work together for eBusiness blueprint planning?
- how will priorities be addressed?
- how will the business case and investment justification be developed?
- how will implementation planning, application development and deployment be managed?
- what dimensions will be addressed in assessing feasibility?
- how will the stakeholder buy-in be achieved? and
- what are the critical drivers for rapid and successful implementation and deployment?
Topics
This unit addresses the following topics.
| Number | Topic |
|---|---|
| 1 | eBusiness models and IT management |
| 2 | Value creation technology |
| 3 | Virtual corporate structures |
| 4 | eEnterprise architectures |
| 5 | eEnterprise business applications |
| 6 | eEnterprise technology |
| 7 | Reusable business models, applications & reusable assets |
| 8 | Business intelligence, information on management & collaboration |
| 9 | Sourcing strategies for ICT and business |
| 10 | Integrating enterprise technology and society |
| 11 | Enablers, cultural inclusiveness and ethics |
Study Resources
This unit is delivered using the following methods and materials:
Print based materials
- Welcome Letter
Online materials
- Printable format materials
Textbook information for this unit is currently being updated and will be available soon. Please check back regularly for updates. Alternatively, visit the Unibooks website and enter the unit details to search for available textbooks.
Relevant Courses
This unit is an approved elective in the following courses:
This unit may be eligible for credit towards other courses:
- Many undergraduate courses on offer through OUA include 'open elective' where any OUA unit can be credited to the course. You need to check the Award Requirements on the course page for the number of allowed open electives and any level limitations.
- In other cases, the content of this unit might be relevant to a course on offer through OUA or elsewhere. In order to receive credit for this unit in the course you will need to supply the provider institution with a copy of the Unit Profile in the approved format, which you can download here. Note that the Unit Profile is set at the start of the year, and if textbooks change this may not match the Unibooks textbook list.
