Introduction to Tourism
TOU110
Overview
Level of study: What does Undergraduate Level 1 mean?
Undergraduate Level 1
EFTSL: What does EFTSL mean?
0.125
Delivery Method: What does delivery method mean?
Fully Online
Prerequisites: What are the prerequisites?
No
Duration:
13 weeks
Government loans available:
FEE-HELP FEE-HELP
Domestic student fee:
$1,090.00 (AUD)
International student fee:
$1,315.00 (AUD)
Description
Equip yourself with an understanding of business practices and social theory related to tourism. This unit is relevant for both aspiring tourism practitioners and enterprise managers generally looking to grow tourism opportunities in the future. The unit has been designed to provide a sound understanding of the structure of the tourism industry, the interaction between the various players and the current and future issues facing the industry.
Please note: Assessment values are indicative only; details will be advised at the start of the unit.
Assessment
- Invigilated Exam — Range 45-55%
- Online Discussion — Range 5-15%
- Research Assignment — Range 25-35%
- Test — Range 5-15%
Learning Outcomes
At the completion of this unit students will be capable of understanding, discussing, and offering answers to the following questions:
- How is the tourism industry structured and is the system effective?
- How important is tourism to national and world economies?
- How does tourism interact with society generally, and what problems arise from such interaction?
- Is accepted management theory appropriate to tourism, and if not what should be the features of a tourism centric management model?
- Do traditional psychological theories of motivation adequately explain the tourism phenomenon?
- Are established theories of motivation and demand adequate in explaining tourism demand?
- What role does government play in tourism, and to what extent is their involvement desirable?
- Is tourism of benefit to society?
- What is the future of tourism?
Topics
This unit addresses the following topics.
| Number | Topic |
|---|---|
| 1 | History of Tourism: pilgrimage to national pastime |
| 2 | The Psychology of Tourism: personal motivations and needs |
| 3 | The Sociology of Tourism: understanding tourists |
| 4 | Macroeconomics and Tourism: organisational, management and marketing factors in the industry |
| 5 | Case Studies: enterprises involved with tourism |
| 6 | Global trends and flows in tourism |
Study Resources
Each unit offered through OUA provides students with unit information that includes assessment topics and due dates, policy information and contact numbers for university support and academic staff. Study materials will also clearly outline each week's topic, readings, student activities and the format of all assessment.
Textbook information for this unit is currently being updated and will be available soon. Please check back regularly for updates. Alternatively, visit the Unibooks website and enter the unit details to search for available textbooks.
Relevant Courses
This unit is part of a major, minor, stream or specialisation in the following courses:
This unit is an approved elective in the following courses:
This unit may be eligible for credit towards other courses:
- Many undergraduate courses on offer through OUA include 'open elective' where any OUA unit can be credited to the course. You need to check the Award Requirements on the course page for the number of allowed open electives and any level limitations.
- In other cases, the content of this unit might be relevant to a course on offer through OUA or elsewhere. In order to receive credit for this unit in the course you will need to supply the provider institution with a copy of the Unit Profile in the approved format, which you can download here. Note that the Unit Profile is set at the start of the year, and if textbooks change this may not match the Unibooks textbook list.
