Management Communication
COM21
Overview
Level of study: What does Undergraduate Level 2 mean?
Undergraduate Level 2
EFTSL: What does EFTSL mean?
0.125
Delivery Method: What does delivery method mean?
Fully Online
Prerequisites: What are the prerequisites?
No
Duration:
13 weeks
Government loans available:
FEE-HELP FEE-HELP
Domestic student fee:
$750.00 (AUD)
International student fee:
$975.00 (AUD)
Description
If businesses are to survive in an increasingly competitive and information-oriented environment they will need trained managers who can speak, write and interact with others efficiently, effectively and professionally.
Explore the theory and practice of communication in the business environment from a management perspective. This unit offers you an opportunity to build both theoretical and applied knowledge as you examine the management of communication in a crisis situation. You can expect to explore and build on previous studies in communications. You are also encouraged to adopt a management perspective when working on assignments and practical activities. This unit introduces communications skills for managers.
Prerequisites
There are no prerequisites for this unit.
Note: Level 2 units normally assume an introductory level of prior knowledge in this area, e.g. from studying related Level 1 units or other relevant experience.
Learning Outcomes
This unit provides advanced work in management communication and develops further verbal and written skills. Students also consider the management of a meeting, a brand and a crisis.
Topics
This unit addresses the following topics.
| Number | Topic |
|---|---|
| 1 | Managers in organisations |
| 2 | The message |
| 3 | Written communication |
| 4 | The brand |
| 5 | External communications |
| 6 | Management communication in crisis situations |
Study Resources
This unit is delivered using the following methods and materials:
Print based materials
- Welcome Letter
Online materials
- Resources and Links
Textbook information for this unit is currently being updated and will be available soon. Please check back regularly for updates. Alternatively, visit the Unibooks website and enter the unit details to search for available textbooks.
Relevant Courses
This unit is a core requirement in the following courses:
- Certificate of Public Relations, Griffith University
- Bachelor of Business, Swinburne University of Tnlgy
This unit is part of a major, minor, stream or specialisation in the following courses:
This unit is an approved elective in the following courses:
- Bachelor of Behavioural Studies (Psychology), Swinburne University of Tnlgy
- Bachelor of Behavioural Studies, Swinburne University of Tnlgy
- Bachelor of Technology (Information Systems), Swinburne University of Tnlgy
This unit may be eligible for credit towards other courses:
- Many undergraduate courses on offer through OUA include 'open elective' where any OUA unit can be credited to the course. You need to check the Award Requirements on the course page for the number of allowed open electives and any level limitations.
- In other cases, the content of this unit might be relevant to a course on offer through OUA or elsewhere. In order to receive credit for this unit in the course you will need to supply the provider institution with a copy of the Unit Profile in the approved format, which you can download here. Note that the Unit Profile is set at the start of the year, and if textbooks change this may not match the Unibooks textbook list.