This qualification reflects the role of individuals who possess a sound theoretical knowledge base in marketing management and demonstrate a range of managerial skills to ensure that marketing functions are effectively conducted in an organisation or business area. Typically they would have responsibility for the work of other staff and lead teams in conducting marketing campaigns.
Career Outcomes
Job roles and titles vary across different sectors. Possible job titles relevant to this qualification include:
- marketing manager
- marketing team leader
- product manager
- public relations manager
Many OUA courses provide pathways through the qualifications needed to develop your career from TAFE Diplomas through to undergraduate Bachelors degrees and then on to the postgraduate qualifications: Graduate Certificates, Graduate Diplomas and Masters degrees. Your TAFE qualification may provide you with the eligibility to apply for a higher level course or can provide you with unit exemptions and credit towards your university degree.
Eligibility
There are no entry requirements for this qualification.
Study Materials
MSIT utilises a range of educational technologies to deliver, mentor and support students studying in a blended or online mode. These include the my.TAFE Learning Management System (Janison system), I Connect (Elluminate Live) web conferencing system.
Assessment
Online submission of assessments for all units is required via the Metropolitan South Institute of TAFE learning management system. There is no requirement for invigilated exams for this course.
Award Requirements
To qualify for the award of Diploma of Marketing students must complete all eight units.
Recommended Study Pattern
To get the most out of this qualification, students are recommended to study units from the Diploma of Marketing in the order specified in the Course Structure.
Recognition of Prior Learning / Credit
Recognition of Prior Learning (RPL) is available to all students. You need to check the learning outcomes for each unit to determine your eligibility and then apply for a formal assessment.
You will need to provide documentation as evidence of your competency when applying for RPL.
All applications for RPL will be assessed by a suitably qualified lecturer. You will be informed in writing of the result of your application.
Note: For further information on how to apply please contact the administrator at Metropolitan South Institute of TAFE (MSIT).
Course Structure
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Core Units Diploma of Marketing
Total number of units to complete:
8 units
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Unit name
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2012 Availability
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Required Units: Complete the following
8 units
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Metro TAFE
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Metro TAFE
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Metro TAFE
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Metro TAFE
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BSBT050A
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BSBMKG515A - Conduct a Marketing Audit
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Metro TAFE
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Coming in 2013
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BSBT051A
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BSBMKG507A - Interpret Market Trends and Developments
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Metro TAFE
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Coming in 2013
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BSBT052A
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BSBADV507B - Develop a Media Plan
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Metro TAFE
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Coming in 2013
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BSBT053A
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BSBFIM501A - Manage Budgets and Financial Plans
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Metro TAFE
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Coming in 2013
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